5 Multichannel Retail Tips for Apparel Brands

Posted on 29 Mar, 2024 by Samantha Warren

In our industry, you’ll hear many people say that selling apparel is challenging.

While that may be true, there’s still a world of opportunity for you to grow your clothing brand in 2024 and beyond.

The birth of the mobile phone dialed up a new era in retail. Today, you can connect with your customers anytime, anywhere.

The competition is still fierce, so…

How are you planning to differentiate your brand in this rapidly growing competitive market?

The answer is multichannel retail.

When we say “multichannel,” we mean offering your customers different sales channels to purchase from.

At all times, your customers have a channel within reach that you can leverage. It could be their phone, computer, TV, a pop-up shop in the mall… the list goes on.

Multichannel marketing is expected to grow 22.3% between 2023 and 2030, according to Market Research Future.

However, sticking to the basics is not enough to keep you growing—or even relevant in the near future.

Today, we’re excited to share five strategies that will help your brand sell more garments via multiple channels (not just your top-selling one).

Ready to reach a broader audience, enhance customer experience, minimize costs, and maximize ROI?

Execute a Successful Multichannel Retail Strategy with Scrappy Apparel!

@aftershipasks Do you prefer to shop online or in-store & why? #onlineshopping #shopping #ecommerce #commerce #streetinterviews ♬ original sound – AfterShipAsks

Learn our tips to skyrocket your brand through multichannel retail!

1. Consistently Market to Your Customers Across All Channels

It’s one thing to set up 10 different channels for your customers to buy from, but you won’t maximize your potential revenue if you don’t focus on marketing.

Create a seamless multichannel marketing strategy. This will generate more results than you can imagine.

According to a recent 2023 study from Gitnux, 72% of consumers would rather connect with brands and businesses through multiple channels (Ex. Social media, email, SMS, and in-person shopping experiences).

However, you need to ensure that every channel contributes to a unified brand message. That means you have to use the same key messaging points, brand voice, and overall vibe throughout every communication, including:

Email campaigns
Social media posts
Chatbots
Live agent chat conversations

…and every other touchpoint you have!

The same Gitnux study shows that consistent messaging with your customers across all channels increases purchase intent by 90%!

Though these tips may seem minor, they make a major difference in how customers perceive your brand.

2. Explore More Channels and Don’t Underestimate Any of Them

Keep this in mind: all of your channels are relevant.

After the first e-commerce boom, people believed that online shopping was the future and brick-and-mortar stores would die out eventually.

Fast forward a few years… and we can see the OG in-store shopping experience is not dead.
Quite the contrary.

As stated by RetailDive, 92% of shoppers said they miss shopping in person at their favorite stores.

So, you know it’s beneficial to implement more sales channels.
But how can you do that successfully without overextending your resources?

The trick here is to understand what customers are expecting from each of your channels. With this, you’ll be able to maximize your sales. For example:

In-Store Presence: Create a tangible, immersive shopping experience where your customers can look at garments, try them on, feel the fabric, and enjoy your brand in-store.
Direct-to-Consumer E-Commerce: Some people want to browse online from their desktop or mobile device and have the products delivered to their doorstep as quickly as possible—no waiting in line, no “we are closed” signs.
Social Media Platforms: Your social media followers may want to discover, like, and purchase—all without leaving the social media app.
Online Marketplaces: Amazon is the prime example of an online marketplace where people are ready to buy. You can command attention by betting on the right trends and developing an SEO strategy within the marketplace itself.
Mobile Apps: If a customer installs your app, you are one of their favorite stores—but now pocket-sized. You can offer a personalized brand experience to your mobile app users, send push notifications about sales, and more.
Phone Call: You read it right—some people like to interact via a phone call. While a customer service call might not sound like a sales channel at first, it definitely can be. Your customers might ask about a product detail they saw online, the delivery method, and more. In this case, they want to interact with a friendly voice on your team.

@emiliarosecooke Anything to avoid the changing room ques🤭 #tryingonclothes #clothestryon #shopfloor #shopping #mumsoftiktok #tryingon #newin #tryingoninstore ♬ Confidence (sped up – full song) – Ocean Alley

People will always love trying on clothes, regardless of which channel they purchase from!

3. Implement Omnichannel Retail

As stated in the Multichannel Marketing Market 2024 Report by Market Research Future, retailers are increasingly focusing on providing an omnichannel experience for customers. If you aren’t already looking for ways to implement it, you might fall behind in the market!

Basically, an omnichannel retail strategy is the delivery of a cohesive experience across all channels and customer touchpoints.

That’s extremely important for the growing Gen-Z audience. As stated by McKinsey, they don’t even think in terms of traditional channel boundaries anymore. They are already expecting a seamless experience across all platforms.

That means you should:

Offer an Integrated Experience: Your customers should move seamlessly between channels. For example, order something online and pick it up in-store.
Provide Consistent Communication: Keep uniform branding and customer service across all channels.
Streamline Your Supply Chain: Streamline the supply chain to ensure product availability and timely delivery across channels. This one you can accomplish with a 3PL partner, which we’ll address later in tip #5!
Use Data Strategically: Use data analytics to understand customer preferences and personalize the shopping experience.

4. Leverage Customer-Facing SKU/Product Code Identifiers

Let’s say a customer likes a product they saw on your social media. They go to check it out on your website, but they actually buy it in person at your store.

Do you ever wonder how people find the same product across different channels?
If you have a lot of garments, it can be hard for your customers to keep track.

You can solve this problem by displaying a customer-facing SKU number, product code, or another unique identifier your customers can use to distinguish products from one another.

@trendedvision Zara men(clothing) with codes✍️👔 #streetwear #zara #clothinghaul #menswear #styletips #foryoupage ♬

People also use the codes to recommend and share specific clothing pieces on social media!

5. Have an Experienced Third-Party Logistics Partner

Third-party logistics (3PL) providers help apparel brands scale up their operations while maintaining a seamless customer experience along the way.

If you choose the right fulfillment partner, you’ll bring valuable expertise and practical experience to the table. They remain updated with the latest industry trends, technological advancements, and optimal practices, empowering businesses to adopt efficient approaches.

Also, you can leverage their extensive network of warehouses and shipping partners! This translates into streamlined lead times, a critical factor in meeting customer demands promptly.

3PL providers have the necessary infrastructure and capabilities to help you scale to infinity and beyond.

Instead of worrying about warehouse capacity, shipping times, and other crucial aspects of logistics, you can trust your partner to handle it all for you.

If your inventory management, fulfillment, and shipping processes are holding you back, it may be time to bring a 3PL partner on board.

Scrappy Apparel is the #1 Fulfillment Partner for Clothing Brands with Multiple Sales Channels

Our innovative 3PL MGMT program offers a seamless supply chain solution tailored to apparel brands.

Despite being labeled “3PL,” we provide the same level of support found in 4PL and 5PL solutions! When you work with us, you can expect:

Apparel-First Fulfillment: We understand the unique needs of apparel brands and offer comprehensive fulfillment services, including one-time campaigns, eCommerce, retail, and tour merchandise programs.
Efficient Supply Chain: We’ll manage your entire supply chain, from material sourcing to order fulfillment, with same-day shipping for orders placed before 12:00 PM (EST).
Complete Manufacturing: In addition to fulfillment, we offer a full range of apparel manufacturing services, including screen printing, sublimation, custom hats, and more.
Integrated Program: We provide dedicated warehouse space, manage all products and SKUs, and offer seamless online store integration for a streamlined brand experience.
Multichannel Specialists: We have experience in helping brands scale all their channels—online, offline, and on-the-go!

Choose Scrappy Apparel as Your Manufacturing, Fulfillment, and E-Commerce Partner

Our experts are ready to help you scale your brand.

8 Ways E-Commerce Stores Can Minimize Apparel Returns

Posted on 21 Mar, 2024 by Samantha Warren

To have a profitable apparel brand, you have to do more than just make sales—you also need to strategically reduce your return rate.

Returns can be costly and time-consuming for e-commerce stores, particularly in the apparel industry. As e-commerce shopping grows, apparel businesses must discover ways to cut returns and boost customer satisfaction.

Imagine you manage to sell hundreds of thousands of garments. (Every brand’s dream, right?)

If you don’t worry about your return rate, your profits might hurt from the returns, but it gets worse…

…you’ll also lose loyal customers and damage your brand reputation in the market.

The return rate in the apparel industry is actually pretty high. Here are some concerning stats.

According to CoreSight, the average return rate for online apparel in the U.S. is around 24.4%. But hey, that’s not all, because Invesp reports it as 30%, and Eco–Age says it can go up to 40%.

It’s time to take action to prevent 1/3 of your customers from returning garments. Read on to discover eight helpful tactics to reduce return rates, boost profits, enhance customer satisfaction, and build loyalty—all at the same time!

Want Your Customers to Fall in Love with Your Garments? Partner with Scrappy Apparel!

@fashionxrhiannon #hmstyles #autumnstyleinspo #keepreturn #inspohaul #hmhaulfashion ♬ original sound – yo.its.yombo

Keep reading to find out how to make your customers want to keep the garments they order!

What Are the Main Reasons for Apparel Returns?

It’s crucial to have a clear understanding of the reasons why customers are returning their clothing items. With these insights, you know exactly what problems you have to address to reduce returns.

According to Power Reviews, the main causes for apparel returns are:

39% didn’t like the sizing
28% say the item didn’t look like they thought it would
13% bought different sizes of the same item and returned the ones they didn’t like
13% say the item didn’t match the description
10% say the garment was damaged or defective

Notice how a single issue can prompt a customer to return their items for various reasons?

For example, inaccurate sizing details may lead the customer to return due to a mismatched description.

Unclear info may even drive them to purchase multiple items to try on. In some cases, this is unavoidable, but every shipment costs you money… so it’s better to clarify all details from the beginning.

What Are the 8 Best Ways to Minimize Clothing Returns and Boost Customer Satisfaction?

Here’s how you can reduce your return rate, increase sales, boost customer loyalty, and build brand authority—which will bring even more customers!

1. Provide Comprehensive Sizing Information

Provide detailed sizing info to customers. We mean doing more than copying + pasting a size chart and calling it a day.

Measure each garment precisely, including specifics like pocket dimensions, zipper lengths, and underarm distances.

Though time-consuming, highlighting accurate size details reduces returns for online retail.

@g_g_gansukh This is a REAL FRUSTRATION 😤 #realityvsexpectations #onlineshopping #blushmark #onlineshoppingfail #onlinereturns ♬ Forget – XXKATUSJINSUX

This could be avoided with clear sizing information.

2. Provide Clear Product Descriptions

Customers can be disappointed when the clothes they get don’t match the promised quality. This mismatch between what they expect and what they get often leads to lots of returns in online shopping.

To fix this, don’t just stick to basic and generic information. Give them more details on the fit (regular, tight, loose, slim) and dimensions in inches and centimeters for clarity.

By sharing this info, customers can make better choices that match their style and size preferences.

3. Incorporate Real Customer Reviews and Photos Into Your Product Pages

Customer reviews, testimonials, and even user-generated content (UGC) can be a fantastic way to show how people wear your garments in the real world.

Every week or month, spotlight these customer styles directly on your product pages and across your social media platforms. This gives future buyers a genuine look at how your garments fit into different personal styles and how they look on multiple body types.

This helps set accurate expectations about the product before the customer purchases anything. It’s all about bridging the gap between the convenience of online shopping and the in-store shopping experience.

Seeing a brand’s garments on other people offers a “try before you buy” type of assurance… it’s about as close as we can get in e-commerce.

@clarahyee Questionable quality & their return process is so complicated and not free. I’m so sad because they have great styles #commense #haul #shopping #return #review ♬ Motion – Ty Dolla $ign

Even if it fits well, she is returning the garment because it didn’t match her expectations.

4. Add More Images and Videos

Providing more images can solve a bunch of issues like expectations, style, sizes, and more. This tip also helps manage high expectations and gives shoppers a good idea of what they’re getting, leading to fewer returns.

Another tip to write clear descriptions and set realistic expectations is to use product videos. This format not only reduces return rates in fashion e-commerce but also increases conversion rates and boosts profits for your brand.

It’s all about showcasing your products clearly!

@fashionnova What I bought online & how it looks in person 😍 #denimskirt #onlinevsreality #outfitinspo ♬ nobodys business rihanna sped up – ilham

Customers want their purchases to look and feel just like what they saw on the website.

5. Build a Clear and User-Friendly Website

By structuring your site with intuitive navigation and easily accessible information, customers can find what they’re looking for without any problems.

This significantly reduces the likelihood of returns due to misunderstandings or incorrect expectations!

You’ll want to write clear and concise return policies. These include straightforward guidance on sizing, fit, description, and key information about your product.

Plus, crafting a website that’s easy to use and navigate can really boost the shopping experience. A 5-star experience draws in customers and makes them feel confident as they browse and buy.

6. Don’t Ship Out Damaged or Defective Products

Regardless of whether the garment fits, buyers are likely to return clothing if it exhibits flaws, damages, or defects.

However, these products not only lead to returns but also inflict serious damage to the reputation of an e-commerce brand. Fixing a poor reputation can be an insurmountable challenge—so don’t even go there.

Implement thorough quality checks and replace items with loose threads, subpar materials, or obvious manufacturing defects. To make it easier to prevent this, work with a reliable partner skilled in manufacturing techniques.

The quality of your materials is also paramount. Consistently use high-quality fabric to WOW your customers!

7. Analyze Consumer Data

Check out a customer’s previous returns and purchases. By looking at what they’ve returned and what they’ve kept, you can offer personalized recommendations for other clothing items that match their style.

To be more specific, you can analyze:

The overall return rate
The main return reasons
Most used return methods
Trends in increased returns (Ex. certain times of the year, certain promotions, or apparel styles)
The cost of your returns

Choosing an apparel partner who values data is a game changer. You’ll want to have transparent insights into production and quality control.

8. Ask for Feedback

Directly ask customers why they’re returning products—and make sure you do it during the return process. The longer you wait to ask, the less likely you are to get feedback.

Consider adding a review section for shoppers to share their thoughts. You can also send post-purchase emails to gather feedback from your customers, what they liked or didn’t, and any improvements they suggest.

Keep that communication flow going with your customers!

@victoryclothingph Read what people are saying about Victory Clothing! 100% Cotton 100% Comfort 100% Value! Join ka na rin. Add to cart na! #ladiesfashion #localbrand #victoryclothing #cotton #testimonial ♬ You Look Good – Anelda

It’s informative (and satisfying) to see customers happy with your products—especially if they recommend your brand to their friends and followers!

Scrappy Apparel Excels in E-Commerce—So Partner with Us Today!

Scrappy Apparel is transforming the clothing industry with our manufacturing, fulfillment, and e-commerce solutions.

As an apparel-first partner, all our solutions cater to the unique needs of clothing brands. Our focus on quality and customer service has established us as the industry leader, offering a hassle-free experience for efficient order fulfillment.

Our service seamlessly integrates with your online store. Focus on marketing and sales while we handle the rest. Your customers will enjoy lightning-speed order fulfillment!

3PL MGMT

Scrappy’s 3PL MGMT program offers 4PL and 5PL capabilities that your brand will never outgrow! Our support goes beyond regular logistics to cover the whole supply chain, ensuring quality and synergy at every step.

You can count on us for inventory management, quality control, timely shipping, and professional return processing.

You can focus on growing your business while we handle your backend manufacturing and fulfillment operations.

Top Manufacturing Capabilities

Quality is the foundation of every thriving apparel brand, and it’s crucial for reducing returns.

Our cutting-edge techniques ensure the creation of garments that align with your customers’ high standards for durability, comfort, and style.

With our private labeling program, you can make your garments look like they came from an in-house manufacturing facility. Your brand name and logo will be on the neck labels and hang tags.

From screen printing to sublimation, our expertise and tools are here to breathe life into the vision you have for your brand.

Maximize Customer Satisfaction and Loyalty with Scrappy Apparel!

Quiet Luxury: Where Quality is a Status Symbol

Posted on 15 Mar, 2024 by Samantha Warren

Quiet luxury, stealth wealth, old money… call it what you want, but it was one of last year’s biggest viral fashion trends on social media. We expect it to keep growing in 2024!

We can even see these effects in the investor world. Some “quiet luxury” brands have outpaced their flashier competitors in the stock market, according to a report by DBS Baking. Quiet luxury brands even outperformed NASDAQ by 3.7% and Global Equities by 7.1%!

This phenomenon is occurring because consumers have been gravitating toward the quiet luxury trend in recent years—including in the streetwear niche.

Research from TextileToday states we can expect this market to grow to $150 billion by 2025. (It was $100 billion in 2022). As a brand, this is a major opportunity for you to increase your profits.

Keep reading to learn the characteristics that make up the quiet luxury trend. We’ll also share how you can make customers buy from you again and become loyal, raving fans!

Capitalize on Trends with Scrappy Apparel!

What is Quiet Luxury?

At first glance, quiet luxury represents a transition to subtle branding cues rather than flashy, “look at me” logos that we have seen in the logomania trend.

Here are some of the characteristics you’ll see in this understated trend:

Neutral Colors

Quiet luxury embodies a color palette that is both neutral and subdued. It features soft beige, cream, caramel, navy, rich black, and pure white hues.

High-Quality Pieces

Quality speaks for itself. (Don’t you agree?)

Quiet luxury is about investing in timeless, high-quality pieces. Attention to detail is paramount. It’s all about the durability and comfort of the materials—and of course, a careful manufacturing process!

Simple Patterns

Patterns aren’t off-limits for quiet luxury—but they must be understated.

Quiet luxury patterns exude simplicity, like subtle polka dots or curated floral motifs. Pops of color are allowed, too. They can be used strategically to make a statement.

Craftsmanship

Rather than emphasizing the brand’s logo, quiet luxury focuses on storytelling and artisanship in each item. Every piece exudes timeless elegance, evoking sophistication and subtly drawing attention without appearing “tacky.”

Elegance and Genuine Expression

Elegance is a major part of the quiet luxury trend—but that doesn’t mean this approach to style is always boring!

Self-expression and simplicity can coexist. We’ve all heard the saying “less is more,” and it definitely can be when it comes to style. A minimalistic approach to fashion can still speak as loudly as a bright, colorful, and crazy design.

@zalando Our 2024 style predictions 🔮✨ Hint: #QuietLuxury is sticking around which means more understated styling and investment pieces 👏 #UnwrapYourStory #Zalando #FashionTrends ♬ Boards – Kasper Lindmark

It’s All in the Details—So Which Ones Make a Big Difference?

In the quiet luxury trend, every detail matters. Here are some of the ones that can help your garment stand out:

Private Labeling

A private label refers to a product manufactured by one company and sold under another company’s brand name.

For example, with Scrappy Apparel’s private labeling program, you can have your garments manufactured by us but have your brand name and logo on the neck label of each garment. You can also work with us to customize packaging and other aspects of the brand experience.

By partnering with a reputable manufacturer (like Scrappy Apparel), you can enjoy increased profit margins, better quality control, and more.

Packaging

In the realm of luxury goods, packaging is an opportunity to convey your brand narrative and values, enriching your customer’s experience even more. For premium apparel, this approach emphasizes quality and aesthetics.

@houseofenvisage We wanted you to feel the quality of our luxury heavyweight shirts/jackets through our premium packaging #fyp #fashionstyle #clothingbrand #smallbusiness #luxury #streetwear #streetstyle #streetchic #packagedesign #envisage #houseofenvisage ♬ original sound – House of Envisage

High-Caliber Fabric

For quiet luxury, it’s essential to opt for textiles that will stand the test of time! Comfort, durability, and breathability are all crucial factors.

@shayinjune Clothing construction also plays a huge role – a great fabric sewn badly won’t last and the opposite can be true as well. None of these rules apply 100% of the time, there are exceptions, but they are guideposts that have helped me! I also want to reiterate that there’s nothing inherently wrong with buying lower quality items – but you should know what is and isn’t good quality so you can make an educated purchase! #greenscreen #fabricquality #buyquality #fewerbetterthings #fewerbetter #highqualityclothes ♬ Classic Jazz Piano – Relaxed and bright(1016589) – Ponetto

Exceptional Construction

What’s the point of using a high-quality fabric if you don’t invest in the manufacturing process? You need both if you want a flawless garment. After all, your customer wants to look and feel amazing when they’re wearing your brand.

Refined Touches

Remember, simplicity reigns supreme here. Embrace minimalistic and understated aesthetics.

Choose attire featuring refined details, like delicate embroidery, concealed fastenings, or discreet logos. These subtle embellishments impart a sense of exclusivity and refinement without overshadowing the overall ensemble.

How Can Quiet Luxury and Streetwear Go Together?

Streetwear culture has a significant impact on trends, especially in major metropolitan areas. A shift is evident as fashion enthusiasts, including a burgeoning younger generation, now challenge the idea that the quiet luxury aesthetic is only for the wealthy… that’s not the case anymore!

To maintain authenticity while adapting to changing landscapes, streetwear brands should consider a hybrid approach that blends traditional elements with contemporary trends.

View this post on Instagram

A post shared by distortedpeople (@distortedpeople)

This is how the German fashion brand DistortedPeople is leveraging the quiet luxury streetwear trend.

Elevate Your Brand with Scrappy Apparel, Your Partner in Apparel-First Manufacturing, Fulfillment, and E-Commerce

When you partner with Scrappy Apparel, you get access to a visionary team dedicated to amplifying your brand’s presence in the market.

We’re 100% committed to your brand’s growth. We’ll streamline your operations and provide cost-effective solutions so you can keep more of your hard-earned cash in your pocket.

World-Class Manufacturing Capabilities

We have the expertise and infrastructure to elevate your brand to unprecedented heights.

Need thousands of garments in just a few weeks? We have the capabilities to make it happen.

We offer a variety of printing techniques, such as screen printing and sublimation. We can also do embroidery and even cut-and-sew manufacturing if you need a garment that’s totally custom.

3PL MGMT Program Customized to Your Brand’s Requirements

At Scrappy Apparel, we offer end-to-end solutions.

This goes beyond manufacturing—we’ll fulfill your orders, ship them to their final destinations, and even manage customer service requests as part of our 3PL MGMT program.

Our program also offers 4PL and 5PL capabilities that encompass the management of multiple 3PL warehouses. Your brand will never outgrow us. Your scaling potential is unlimited!

From overseeing order management to managing inventory and handling shipping logistics, we streamline the entire process, freeing you to concentrate on core business functions.

By outsourcing your fulfillment to us, you’ll enjoy considerable time and cost savings. There’s no need to invest in warehousing, packaging, or shipping infrastructure.

You can call us a one-stop shop!

Take Your Garment Quality and Brand Experience to the Next Level with Scrappy Apparel!

We’re onboarding new partners in 2024. If you’re ready to upgrade your apparel operations, let’s connect and get the ball rolling!

5 Common Apparel Manufacturing Errors to Look Out for (and How to Avoid Them)

Posted on 7 Mar, 2024 by Samantha Warren

According to research by Shopify, around 50% of new brands fail within the first five years. We would never say this to discourage you, but it’s important to be aware of the roadblocks you may face along the way.

Apparel brands face unique challenges, especially when it comes to the manufacturing process. Every step of the supply chain must be executed with precision and care if you want your design to come out looking how you imagined it would.

Even the tiniest slip-ups can throw a wrench in the plan—causing delays, unsatisfactory products, and unhappy customers. No one wants that!

Today, we want to open up the conversation about 5 common manufacturing errors to keep an eye out for. Our apparel experts have some practical tips up our sleeves to help you steer clear of these mishaps.

@scrappyapparel 👕 Attention Clothing Brands! Boost your online presence with Scrappy Apparel Company’s expert #EcommerceSolutions. We cater to #BrandClothing, enhancing your #OnlineStoreNeeds. Join the #RetailRevolution now! Contact us at yoscrappy@scrappyapparel.com and conquer #FashionRetail ♬ original sound – Scrappy Apparel

Deliver WOW-Worthy Products to Your Customers Every Time with Scrappy Apparel!

1. Sizing Inconsistencies

Sure, there are industry standards for clothing sizes. However, many brands have their own sizing rules, and this applies to blanks as well. A size “large” may vary in fit across different brands.

Sometimes, even within the same brand, there can be inconsistencies due to factors like:

Lack of quality control during production
Changes in manufacturing locations leading to differences in craftsmanship
Use of different suppliers for materials, resulting in variability in texture and color
Not considering the drape of the type of fabric used
Fluctuations in the attention to detail among workers or shifts

Getting the right garment fit is trickier than you’d expect. According to McKinsey, 70% of returns are due to poor fit or style! This issue not only affects customer satisfaction but also harms brand loyalty and image.

Solution

Always make sure to give your manufacturer detailed specs and size charts. Conduct regular quality checks of your products. It’s super important to choose a manufacturing partner with strict quality control. Ask in advance what measures they take!

At Scrappy Apparel, whether you need 500 garments or 10,000, you can count on getting the right sizes. Our revolutionary Brand Building Process (BBP) promises accuracy and uniformity, even when we’re turning around thousands of garments in a few weeks.

2. Fabric Quality Flaws

According to Eurofins, around 20% of garment defects are associated with fabric quality flaws. Low-quality materials or flaws in textiles can result in a poor-quality batch of apparel. These are the seven most common fabric defects:

Fabric stains
Uneven fabric color
Color bleeding
Fabric shrinkage
Holes, snags, and runs
Fabric distortions
Fabric yarn defects

Solution

Work closely with your manufacturer to choose fabrics that are tough and suitable for the type of garment you’re producing.

At Scrappy Apparel, we handpick the highest quality materials and partner with suppliers who maintain luxury-level standards.

The fabric quality and type are key factors in durability, comfort, and washability. We personally select all fabrics and rigorously test them before giving the green light for use.

Before shipping from our warehouse, every garment goes through multiple quality checks. This process involves:

Examining each piece for flaws
Ensuring print accuracy and vibrancy
Maintaining consistent sizing across all orders

3. Printing Mistakes

Once the ink hits, there is no “erase” button in printing. If you’re not working with a genuine apparel manufacturing expert, you could get stuck with a subpar piece. You may also have to waste time/money reformatting, reprinting, and reshipping your materials.

The most common printing mistakes are:

Misaligned artwork
Ink issues
Ignoring fabric characteristics
Incorrect color reproduction
Low-resolution prints
Forgetting about bleed or safety zones

Solution

At Scrappy Apparel, we take pride in our retail-ready screen printing solution that goes the extra mile.

What does that mean? Well, we do more than just print your design—we make sure your garments are all set to hit the shelves or ship to your customer’s doorstep.

We’re all about the little things. You can trust us to ensure your garments are truly retail-ready.

And have you heard about our standout service, The Monster Screen Print? We can print your design up to a whopping 17” x 22”—way bigger than what most local print shops offer.

We’re experts in large-format screen printing, so give us your design and watch us bring it to life—in a larger-than-life way!

4. Inattention to Detail

How often have you checked out a shirt you were going buy and noticed a missing stitch or an extra 3 cm thread?

Little things like stitching, buttons, and trims really shape the look and quality of clothing.

Neglecting these details could result in poorly made apparel, leading to unhappy customers, returns, and harm to your reputation.

Here are some common defects from lack of attention that you should watch out for:

Defected stitches
Untrimmed threads
Puckering defects
Open or unsecured seams
Joint defects
Button defects

Solution

Clearly state your expectations and check sample items carefully. Work with manufacturers like Scrappy Apparel who are known for their focus on detail and quality. We meticulously examine every single detail that impacts your apparel’s quality.

Strong stitching guarantees garment longevity. The stitches in our garments stay intact wash after wash.

5. Poor Production Management

Sometimes, the root of the issue isn’t in the garment itself—it’s in the process.

Too often, apparel brands work with manufacturers and struggle with:

Communication issues
Production delays
Cost overruns

It may be hard to design and put into practice a “perfect” process of clothing manufacturing. However, knowing these problems and dealing with them in the right manner is key.

Solution

Select a manufacturer with a reliable production management system.

At Scrappy Apparel, we always communicate clearly and set expectations with our partners on everything from schedules to budgets.

That’s right—when you choose us, you can expect:

Apparel-first solutions
High-end manufacturing capabilities
Streamlined (and headache-free) fulfillment solutions
Swift turnaround times
Reliable shipping—never, ever late!

How Scrappy Apparel Solves Common Problems for Clothing Brands

At Scrappy Apparel, we believe that quality is non-negotiable. We ensure that our supply chain is seamless and efficient, leaving no room for the common errors we mentioned above.

By selecting an end-to-end apparel manufacturing and fulfillment partner like us, you can steer clear of these pitfalls and enjoy a worry-free production cycle that will delight your customers time and time again.

Comprehensive End-to-End Manufacturing and Fulfillment Solution

When you choose us, all you have to do is direct your customers to make a purchase. We’ll handle the rest.

Manufacturing, fulfillment, e-commerce… you can count on us to do it all!

Our 3PL MGMT program offers 4PL and 5PL capabilities by managing multiple 3PL warehouses for you.

Say goodbye to the headaches of inventory management, warehousing, and shipping. We take away all the stressful aspects of fulfillment so you can focus on your brand.

Ready to Scale Your Apparel Brand in 2024?

Partner with Scrappy Apparel to make it happen—no worries along the way!