microtrends

Custom Apparel Solutions for Micro-Trends: How to Stay Ahead of Fast Fashion

Posted on

You’ve probably noticed that today’s apparel trends can pivot in an instant, turning a once-niche aesthetic into a nationwide phenomenon virtually overnight.

Remember when brands could comfortably plan for months-long seasonal drops? Those days are over!

Now, a single social media post can ignite a “micro-trend,” driving customers to seek out hyper-specific styles before the week is through. For streetwear labels, luxury houses, and well-established apparel companies alike, seizing these moments is not just a creative challenge—it’s a race against time.

Let’s explore what micro-trends are, how they morph out of digital subcultures, and why agility is crucial for capitalizing on these trends.

We’ll show you how Scrappy’s custom apparel solutions and supply chain strategies give you the competitive edge you need to stay relevant—and profitable—no matter how fast the tides turn!

Get Reliable, Retail-Ready Custom Apparel Solutions from Scrappy


What Are Apparel Micro-Trends?

Apparel micro-trends are short-lived yet intense bursts of consumer interest in a particular look, style, or motif. Unlike traditional fashion trends that build and stabilize over entire seasons, micro-trends can emerge and disappear within weeks.

Their catalysts are digital: a viral video, a meme, or a celebrity endorsement making the rounds on Instagram.

Defining Features of Micro-Trends

  • Speed: The hype can peak in just days. From a single influencer’s post to a full-blown craze, the process often unfolds at breakneck pace.
  • Niche Specificity: These aren’t broad seasonal shifts but highly targeted aesthetics. One moment it’s pastel varsity jackets. The next, it’s oversized cargo pants with highlighter-yellow drawstrings.
  • Social Media Fuel: Platforms like TikTok and Instagram serve as launchpads for micro-trends, allowing style concepts to proliferate globally with astonishing speed.
  • Short Shelf Life: Micro-trends can be red-hot one week and ice-cold the next.

Examples of Micro-Trends in the Real World

“I TOLD YA” T-Shirts
Inspired by the buzz surrounding the film Challengers, these T-shirts emblazoned with the phrase “I TOLD YA” rose from a niche reference to a full-blown cultural moment. Initially championed by a handful of social media influencers and film lovers, the design quickly transcended its origins.

Within days, short-form videos and Instagram posts elevated the shirts into must-have items, compelling brands to rapidly produce more stock.

Oasis Band Merchandise Revival
When whispers of a long-awaited Oasis reunion hit the media, the ensuing rush of enthusiasm wasn’t limited to music fans—it rippled across the fashion world as well.

Classic Britpop aesthetics, defined by graphic T-shirts and cozy hoodies with iconic band imagery, found themselves in the spotlight… yet again.

Brands capitalized on this trend by rolling out fresh merch lines that blended nostalgia with modern fits, launching a micro-trend that proved the enduring appeal of music-inspired fashion.

Vintage Band Tees
The surge in popularity of vintage band T-shirts epitomizes the new wave of aesthetic-driven consumer behavior. Gen Z, in particular, eagerly embraced iconic designs—think faded Nirvana logos or classic Rolling Stones tongue graphics—even when they weren’t intimately familiar with the music behind the motifs.

For these young shoppers, it can be less about the history of a band and more about tapping into a retro-cool vibe that demonstrates individuality and cultural awareness.


Why Micro-Trends Challenge Traditional Supply Chains

For brands conditioned to long lead times and predictable seasonal changes, micro-trends are disruptive.

When consumers demand the hottest new style right now, traditional production methods—like heavy sampling and lengthy shipping times—become liabilities.

Waiting even a month to deliver product to market might mean missing the wave entirely.

Without an apparel partner that’s agile, flexible, and strategic, your brand risks getting caught on the wrong side of the trend cycle. Slow response times can leave you with unsold stock, reduced profits, and a deflated brand image.


The Importance of Supply Chain Agility

To thrive in a world defined by micro-trends, your brand must move fast—from design to delivery.

Agility isn’t just about speed, though.

It’s about precision: producing the right amount of inventory at the right time so you’re neither overcommitting nor underdelivering.

Scrappy Apparel’s Limited Edition Drops Program helps brands do exactly that. With our approach, you can quickly test new trends, gauge consumer interest, and roll out products when people want them most.


How Scrappy Apparel Keeps You Ahead of the Curve

  1. Quick Reactions: Streetwear labels know timing is everything. When a sudden hype emerges around neon-accented hoodies, you need products ready before your followers lose interest. Scrappy Apparel’s streamlined supply chain lets you jump from concept to production in record time—printing, folding, polybagging, and barcoding your items to arrive retail-ready.
  2. Inventory Management & Minimization of Risk: Established apparel companies can’t afford to sit on mountains of unsold stock. Overproduction and lengthy fulfillment windows eat into profits. By working with Scrappy Apparel, you produce just enough to satisfy demand during the trend’s peak. Once the moment passes, you aren’t stuck with warehouses full of yesterday’s hot item.
  3. Elevated Customer Experience: Trends are often driven by exclusivity and urgency. With Scrappy’s Limited Edition Drops, you can offer two-day delivery to ensure customers get their hands on trending pieces while the excitement is still fresh. Your customers experience premium service and immediate gratification, improving brand loyalty in a marketplace with tons of competition.

Capitalizing on Scarcity and Demand: The Limited Edition Model

Limited edition drops introduce an element of scarcity that’s perfect for capturing micro-trend momentum. By releasing a product in small, time-sensitive batches, you heighten consumer desire.

Knowing that a limited-run streetwear hoodie won’t be available next month compels fans to “buy now” or miss out entirely.

Benefits of Limited Edition Drops

  • Launch at the Peak: Strike when the trend is in full swing, maximizing sales and brand exposure.
  • Maintain Quality Under Tight Deadlines: Our screen printing capabilities ensure that even rapid-turnaround garments meet professional, retail-level standards.
  • Test Before Committing: Unsure if a new micro-trend fits your brand? A limited edition drop lets you dip your toes in the water without over-investing, allowing you to gather real-time feedback and pivot as needed.

Partner With Scrappy Apparel to Stay on the Pulse of What’s Trending

Micro-trends aren’t going away.

In fact, as social media platforms evolve and cultural niches proliferate, these lightning-fast style moments will become even more common.

To thrive, you need a partner who can help you navigate these turbulent waters with ease and confidence.

Scrappy Apparel’s Limited Edition Drops Program and industry-leading screen printing services are tailor-made for the micro-trend era.

With our help, your brand can stay on top of what’s hot—without getting burned by what’s not.

Ready to Turn Micro-Trends Into Profit?


Strategy Analysis: Good American

Posted on

Ever wonder how a startup denim brand can skyrocket into a $100+ million retail giant in just eight years? 

If you’re looking for the secret, Good American’s story is a must-read. 

They’ve flipped the script on traditional fashion business models by embracing radical size inclusivity, mastering a dual-channel strategy, and running marketing campaigns that feel more like genuine conversations than flashy ads.

In this breakdown, we’ll explore how Good American’s approach shaped their meteoric rise—and how you can apply these insights to your own brand. 

We’ll also show you how Scrappy Apparel can step in to help streamline your back-end operations, so you can focus on scaling your brand while maintaining cost-efficiency.

Streamline Your Supply Chain with Scrappy


Good American: Products and Brand Strategy

Good American isn’t just another denim brand—it’s a movement built around celebrating every body. From their figure-hugging jeans that come in an unmatched range of sizes, to their inclusive activewear, swim, and ready-to-wear collections, every piece is designed to fit and flatter, no matter your shape. 

Guided by a belief that representation matters, Good American embraces inclusivity as the heart of its philosophy. 

They’re here to rewrite the rules of fashion, proving that style and comfort can (and should) exist together, and that every woman deserves clothes that make her feel like her best, most confident self.

The Brand’s Game Plan

At the core of Good American’s success are two transformational moves: putting inclusive sizing front and center, and building a channel strategy that effortlessly blends wholesale partnerships with direct-to-consumer (DTC) operations. 

This synergy allows them to serve customers wherever they are—be it a high-end boutique or their own digital storefront.

Inclusive Fashion as a Competitive Edge

Good American built their entire business around inclusivity. By offering sizes 00 to 32, they made it clear that everyone has a place at their table. 

This authenticity builds community, trust, and loyalty—factors that are priceless in today’s crowded marketplace.

How They Do It:

  • Smart Product Engineering: Designs that fit many body types, not just traditional models.
  • Authentic Brand Storytelling: Campaigns featuring real people, real stories, and a genuine vibe that resonates.
  • In-Store and Online Sync: No matter where customers shop, they find the same welcoming, size-inclusive environment.

Balancing Multiple Sales Channels

Good American’s big win? They combined the credibility and exposure of wholesale partners with the brand control and community-building power of DTC.

  • Wholesale Partnerships for Wider Reach: By collaborating with premium retailers, Good American shows up where style-conscious shoppers are already browsing. This introduces the brand to new audiences and fuels steady growth.
  • DTC for Building Direct Relationships: Online, Good American sets the narrative. They learn from customers, personalize the shopping experience, and control the message. This gives them the agility to pivot quickly when trends shift.

Put together, this dual-channel setup delivers both scale and intimacy—a rare combination that’s made Good American a true industry leader.


Key Ingredients in Good American’s Success

Their success story comes down to three core pillars:

  • Size-Inclusive Collections That Stand Out: By offering an unheard-of size range, Good American is redefining what “normal” means in fashion. This builds trust and sets them apart from brands that don’t offer a range of sizes.
  • Marketing That Feels Like a Conversation: Good American’s marketing strategy isn’t about talking at people—it’s about talking with them. Real stories, relatable influencers, and user-generated content create a brand community that customers are proud to support.
  • Operational and Compliance Excellence: Premium retail partners demand reliability. Good American delivers by maintaining strict quality standards, hitting all compliance marks, and keeping product flow seamless. They’ve turned these operational nuts and bolts into a competitive advantage.

Navigating the Wholesale vs. DTC Balancing Act

Good American’s sophisticated dual-channel framework, with DTC accounting for 50-90% of their business, demonstrates unprecedented success in modern retail operations.

Reaching a Broader Audience Through Wholesale Partnerships

Good American’s wholesale strategy exemplifies powerful market expansion tactics.

Strategic wholesale partnerships deliver:

  • Market Dominance: Elevated brand presence across premium retail
  • Customer Acquisition: Expanded demographic reach
  • Territory Expansion: Strategic market penetration
  • Elite Partnerships: Premium retail network development

Maintaining Brand Control Through DTC Channels

Good American’s strategic recalibration toward DTC operations enables unprecedented control across:

  • Customer Journey: Personalized shopping experiences
  • Price Architecture: Dynamic pricing frameworks
  • Brand Presentation: Controlled product storytelling
  • Data Intelligence: Comprehensive customer insights

Scrappy is Your Partner in Apparel Supply Chain Management and Retail Compliance

Inspired to follow in Good American’s footsteps? 

Building a brand like theirs isn’t just about killer designs and authentic marketing. It also means nailing the behind-the-scenes stuff—managing inventory, meeting retailer requirements, shipping orders fast, and handling returns smoothly. 

That’s where Scrappy Apparel steps in.

18+ Years of Apparel Manufacturing and Supply Chain Mastery

For nearly two decades, Scrappy Apparel has specialized in one thing: creating a rock-solid supply chain designed specifically for apparel brands.

We’ve honed our systems and processes to ensure that, no matter what’s happening in the market, you have a steady, reliable flow of products to keep your customers happy. Whether you’re a clothing brand, a corporate office needing consistent uniform stock, or a franchise looking to streamline inventory, we’ve got you covered.

Looking ahead to 2025, industry forecasts suggest price fluctuations and supply chain hurdles will test even the most seasoned apparel businesses.

That’s why choosing a partner with a proven track record matters.

We built our infrastructure to stay strong through the ups and downs, helping you navigate volatile conditions without missing a beat.

By joining forces with Scrappy Apparel, you’ll have the stability and support you need to stay confident—even when the economic landscape gets challenging—so you can focus on growth instead of guesswork.

Fulfillment Solutions

Our comprehensive 3PL MGMT and Retail Compliance services let you focus on what you do best—designing, marketing, and growing your brand—while we handle the logistics that keep customers coming back.

Here’s How We Can Help You Win Big:

  • Warehouse Management: Your products are stored in secure, well-organized facilities, ready to go whenever orders roll in.
  • Inventory Management: Tired of stockouts and overstock headaches? We’ve got real-time tracking to maintain the perfect balance.
  • Order Management: From the moment someone clicks “buy” to the second their package arrives, we ensure each step is smooth and efficient.
  • Shipping and Delivery Management: Partnering with FedEx, UPS, and USPS, we guarantee on-time, reliable shipping with full tracking support. Your customers get their orders fast and know exactly where they are every step of the way.
  • Returns Management: Hassle-free returns keep customers happy. We’ll handle the details, so a return is just a bump in the road, not a detour.
  • Account Management: No more juggling multiple vendors. You get a dedicated team that knows your brand inside and out, ensuring your back-end runs like clockwork.

Brands that sell through three or more channels often see a significant increase in order volume. Imagine what that kind of growth could do for your bottom line.

Ready to Put These Insights into Action?

With Scrappy Apparel on your side, you’ll have the supply chain support you need to achieve new levels of success for your brand.


Behind Black Friday: 5 Fulfillment Tips to Execute a Successful Sale

Posted on

We’ve been in the apparel industry for 18 years, and both in-store and online shopping experiences have evolved tremendously since we first started pressing shirts.

In honor of Black Friday, it feels right to share a few expert insights on how to streamline fulfillment as an apparel brand.

This is the time of year when the stakes are high, and the opportunities are massive. But here’s the thing—every year, countless businesses stumble during this critical sales period, facing fulfillment nightmares that lead to lost revenue and unhappy customers.

We’ve seen it happen: overwhelmed systems, shipping delays, inventory shortages, customer service hiccups—the list goes on. Whether you’re handling bulk wholesale orders or shipping directly to eager shoppers, your fulfillment strategy needs to be rock-solid to navigate the Black Friday frenzy.

Our experts at Scrappy have put together five essential fulfillment tips to help you not just survive but thrive during Black Friday. From smart inventory management to lightning-fast shipping, these strategies are your ticket to a smooth and successful sales event.

Partner with Scrappy Apparel for a Streamlined Multichannel Apparel Fulfillment Solution


1. Master Your Inventory Management

First things first—let’s talk inventory.

For streetwear and sportswear brands, product scarcity can be a double-edged sword. While limited releases can build hype, running out of stock too soon can leave money on the table and disappoint your loyal fanbase.

For example, Supreme’s drops often sell out in minutes. While the hype is unreal, imagine if they misjudge demand and either overproduce (diluting exclusivity) or underproduce (missing out on potential sales).

Here’s how you can avoid that happening to your brand:

  • Leverage Data Analytics: Dive into last year’s Black Friday data and recent sales trends. 
  • Segment Your Inventory: Prioritize your bestsellers and limited editions. If your signature graphic tees are hot sellers, ensure you have ample stock.
  • Implement Real-Time Tracking: Use inventory management software that updates stock levels across all platforms—your website, physical stores, and marketplaces like Amazon.
  • Communicate with Suppliers: If you’re expecting a surge in demand, give your manufacturers a heads-up to adjust production schedules.

You could also consider holding a pre-Black Friday VIP sale for your most loyal customers. This not only rewards them but also gives you early insights into which products are likely to be hits.


2. Streamline Your Order Processing

When the orders start pouring in, you need a system that’s smooth and error-free.

In the apparel world, especially with streetwear drops, customers expect instant gratification. Any hiccup in order processing can lead to cart abandonment or negative reviews.

Tips to nail it:

  • Automate Where Possible: Implement order management systems that automatically process payments, confirm orders, and update inventory.
  • Integrate Platforms: Ensure your e-commerce platform (like Shopify or WooCommerce) is seamlessly connected with your inventory and fulfillment systems.
  • Load Test Your Website: Anticipate heavy traffic and make sure your site can handle the surge. Slow load times can deter impatient shoppers.
  • Simplify the Checkout Process: Reduce the number of steps required to complete a purchase. Offer guest checkouts and multiple payment options like Apple Pay and PayPal.
  • Set Up a Mobile-Optimized Site or App: With a significant number of shoppers browsing on their phones, a smooth mobile experience can boost conversions.

3. Speed Up Your Shipping

In the age of Amazon Prime, fast shipping isn’t a luxury—it’s an expectation.

Getting products into customers’ hands quickly can be the difference between a one-time buyer and a lifelong fan.

Here are a few tips to provide a 5-star shipping experience:

  • Partner with a 4PL Provider: A 4PL partner will manage relationships with 3PL warehouses, oversee the supply chain for you, eliminate bottlenecks, and ensure efficiency at every step. 
  • Implement Real-Time Order Tracking: Customers appreciate knowing exactly where their new hoodie is on its journey.
  • Offer Express Shipping: Even if it costs extra, give customers the choice.
  • Communicate Cut-Off Times: Clearly state the last day to order for guaranteed Black Friday delivery.

4. Prepare for Demand Surges

Black Friday isn’t your average day—it’s game day, and you need to be in peak condition.

Unpreparedness can lead to system crashes, overwhelmed staff, and ultimately, disappointed customers who might turn to competitors.

You can prepare for Black Friday/Cyber Monday weekend by doing the following:

  • Hire Temporary Staff: Bring in extra hands for customer service and other key functions.
  • Implement Queue Systems: For extremely high demand, virtual waiting rooms can manage site load and keep customers informed.
  • Boost Server Capacity: Work with your hosting provider to handle increased web traffic.
  • Plan with Carriers: Ensure your shipping partners are ready for increased pickups and deliveries.

Also, make sure to use social media to engage with customers in real time. If issues arise, transparent communication on platforms like Instagram and X can maintain trust.


5. Communicate Clearly!

Effective communication builds loyalty, reduces anxiety about orders, and enhances the overall shopping experience.

For example, Gymshark, a leading fitness apparel brand, excels at customer communication. During peak sales, they proactively update customers about shipping times and any potential delays, maintaining a strong brand-customer relationship. They also have an onsite chatbot that will route you to a human agent if you have a complex request.

Here are some examples of communication channels your brand should leverage:

  • Email Notifications: Send order confirmations, shipping updates, and delivery confirmations.
  • SMS Alerts: For more immediate communication, especially about shipping status.
  • App Notifications: If you have a mobile app, use push notifications for real-time updates.

Offer transparent policies, such as:

  • A Clear Return Policy: Outline how returns and exchanges work, especially for gift purchases.
  • FAQs and Support: Have an easily accessible help center to answer common questions.

Scrappy Apparel Helps You Win on Black Friday

We get it—managing all these moving parts can be overwhelming.

That’s why Scrappy offers an apparel-first, end-to-end supply chain management solution.

We streamline your entire supply chain—from smart inventory management to fast, reliable shipping—so you can meet high demand without breaking a sweat. 

Our e-commerce optimization seamlessly integrates with your online store, providing real-time inventory tracking and same-day shipping for orders placed by noon. 

We also support limited edition drops to help you create buzz and drive demand, all while maintaining optimal stock levels with advanced inventory systems.

What sets Scrappy Apparel apart is our ability to scale with your business, especially during peak times like Black Friday. We offer dedicated warehouse space, custom packing slips, and nationwide delivery without any per SKU fees—allowing you to expand your product range without hidden costs. 

Whether you’re selling online or through retail channels, Scrappy’s fulfillment programs provide the efficiency, reliability, and scalability you need.

Ready to Invest in a 5-Star Fulfillment Experience for Your Brand?


Collecting First-Party Data: Why Apparel Brands Can’t Afford to Ignore It

Posted on

Did you know that 41% of business leaders struggle to generate insights from their customer data? 

If you have an apparel brand, you’ve probably noticed the growing buzz around data privacy and how companies interact with their customers online. 

However, you might not realize this…

With privacy regulations tightening and third-party cookies being phased out, relying on external platforms to tell you about your customers is becoming a thing of the past.

First-party data is the information you collect directly from your customers—like email addresses, purchase history, preferences, or how they interact with your website. 

Unlike third-party data, which comes from external sources like social media platforms or data brokers, first-party data belongs to you.

This change will affect how you market to your customers going forward. That’s why we thought it was important to cover this topic on the blog this week!

Enjoy Stress-Free Logistics with Scrappy’s E-Commerce Fulfillment Solutions


Why First-Party Data is Such a Big Deal

First-party data includes information gathered from customer interactions, like:

  • Website and mobile app activity
  • Purchase history and transaction data
  • Email and newsletter engagement
  • Customer feedback and surveys
  • Social media interactions
  • Point-of-sale systems data

What sets first-party data apart is its accuracy—it comes straight from your customers. By tapping into their behaviors and preferences, you gain insights to create personalized experiences that drive real results.

Research from Google shows that brands using first-party data for marketing have achieved a 2.9x revenue lift and a 1.5x increase in cost savings.

The Decline of Third-Party Cookies

Today, customers want more control over their own information. They’re rejecting cookies and raising even more concerns about privacy.

Major platforms like Google have responded by reducing reliance on third-party tracking, reshaping how brands collect and use data.

However, this isn’t the end of personalization in marketing! It’s only the beginning.

You should focus on data you collect directly from your audience. By being transparent and following privacy rules like GDPR and CCPA, you can build trust while personalizing your marketing campaigns.


How Your Apparel Brand Can Use First-Party Data

Transforming your customer data into actionable insights can boost your profits! Here’s how:

Personalizing the Customer Experience

66% of consumers expect brands to understand their needs. You can use your customer data to offer personalized product recommendations based on purchase history. 

If you store this data in a modern CRM, every piece of information you collect from your customers can be used to give them an experience that feels like you really know them.

Gaining a Competitive Advantage

Your first-party data is a unique asset that competitors can’t duplicate. 

By connecting data points across channels, you gain insights that inform smarter decisions. For example, you can create new products that are similar to ones your customers already love. 

You can also use data to decide how many units of each item to stock. (This is especially important during peak times, like Black Friday/Cyber Monday weekend!)

Leveraging first-party data positions your apparel brand for long-term growth while meeting privacy expectations. It’s a win-win strategy!


Can You Use First-Party Data Ethically and Effectively?

The answer is yes!

The key is to be transparent about how you’re going to use your customers’ data after you collect it.

Here’s what we mean:

Use Your E-Commerce Platform

By tracking behaviors like purchase history and browsing patterns, you can uncover trends and tailor your offerings to what resonates most.

And when you’re upfront about what you’re collecting and why, customers appreciate the honesty, which only strengthens their trust in your brand. You should include this info in your website’s privacy policy.

Make Loyalty Programs Work Smarter

Loyalty programs reward your customers for shopping with you while giving you insights into their preferences, interests, and shopping habits. The key is to offer value to the customer in exchange for these insights!

Remember to Talk to Your Customers!

Don’t underestimate the power of a direct connection. Social media interactions, customer support inquiries, and even quick polls on Instagram can reveal so much about your audience. These moments are opportunities to show that your brand genuinely cares.


Scrappy Apparel’s E-Commerce Fulfillment Solutions Were Created for High-Volume Brands

Scaling your apparel brand means integrating data collection into every aspect of your operations—especially fulfillment.

At Scrappy Apparel, we know that getting products to your customers quickly and accurately is just as important as the quality of your designs. That’s why we’ve developed a full-service fulfillment program for brands that sell thousands of garments per month.

Here’s what you can expect from our program:

Fast Shipping = Happy Customers

Nobody likes waiting around for orders, and with our system, they won’t have to. We pride ourselves on our fast delivery times.

Accuracy is key, too—our streamlined process minimizes the margin of error so customers get exactly what they ordered.

Shopify Made Easy

Our fulfillment system syncs with Shopify to give you real-time updates on inventory, shipping, and orders. No more guesswork, no more juggling spreadsheets—just a clear, simple way to keep everything running smoothly.

Our team offers Shopify store management services if you want additional support. We also integrate with other e-commerce platforms like WooCommerce.

Built to Grow With You

You’ll never outgrow us! Our system scales to meet your needs. 

We’ll help cut shipping costs, optimize warehouse locations, and keep your operations efficient as you grow. With our expert team, you’ll always have someone to help solve any logistics challenges that come up.

Ready to Make Apparel Fulfillment Simple, Fast, and Stress-Free?


simulated process screen printing

Why Simulated Process Screen Printing is the Key to High-Color, Intricate Prints

Posted on

“You can’t screen print more than 4 colors.”

This is a common misconception in the apparel industry. Although it’s true that traditional screen printing can’t efficiently produce a large number of colors, there are ways around this limitation!

If your brand strives to achieve vibrant, photorealistic designs on custom apparel, simulated process screen printing offers a top-tier solution. 

This advanced technique delivers unmatched print quality, capturing the kind of intricate detail that standard screen printing methods can’t replicate. 

For brands focused on creating premium, eye-catching designs that are screen printed on a cotton-based fabric, simulated process printing is the answer.

With simulated process screen printing, you can achieve up to 16-color designs, handle large-scale prints, and ensure outstanding durability even after multiple washes. 

Ready to learn more? Let’s break down how this method supports the needs of streetwear brands and many kinds of custom apparel projects.

Learn More About Scrappy’s Simulated Process Printing Services


What is Simulated Process Screen Printing?

Simulated process screen printing is a sophisticated method that brings complex designs to life with precise, high-color details. Using a combination of halftone dots and spot colors, it creates the illusion of a wide color spectrum with only 8-12 colors. You’ll end up with high-definition prints that stand out on any garment!

How Simulated Process Differs from Standard Screen Printing

One drawback of traditional screen printing is its color limitations. Because it requires a separate screen for each color, regular screen printing can get expensive—fast.

However, simulated process printing offers a solution—it layers colors strategically to produce a vast range of hues. 

Specialized software handles color separations while considering the garment’s base color, allowing for smooth gradients and intricate detail. 

This technique’s advantages include:

  • Exceptional Detail Capture: Perfect for intricate artwork and detailed designs.
  • Versatile Printing on Any Garment Color: The method adapts seamlessly to various base colors.
  • Efficient Production: Faster print times with possible flashing for added durability.
  • Ink Compatibility: Works well with water-based and PVC-free inks.

Ideal for High-Color, Photorealistic Prints

For designs that rely on realistic imagery and fine details, simulated process printing is unparalleled. 

This method excels in handling:

  • Smooth Color Transitions
  • Complex Shadows and Gradients
  • Detailed Artwork
  • Natural and Photorealistic Images

A white underbase on darker fabrics enhances color vibrancy, ensuring the design stays true to its original look.

Bring Your Designs to Life with Laser Precision

Simulated process printing is perfect for creating complex, photorealistic designs with vivid color gradients and fine detail. It reproduces visuals with remarkable accuracy, making it versatile and ideal for streetwear. 

With the ability to combine simulated process printing with techniques like embroidery, your brand can achieve truly unique and eye-catching results.

Garments That Work Well with Simulated Process

Like every printing process, there are fabrics that work well and ones that don’t.

Polyester is a no-go for screen printing. If you want to print on polyester, sublimation is a far better printing process.

Cotton-based fabrics work the best—but again, not all are created equal. Lightweight cotton, while breathable and comfortable, often lacks the structure needed to capture the high detail and vibrancy that this printing technique offers. It’s better suited for other use cases.

We recommend using premium heavyweight cotton for streetwear-inspired prints. This fabric provides the stable, dense surface needed to ensure that intricate designs stay crisp and colors stay true. Heavyweight cotton is also incredibly durable, allowing your prints to look bold and vibrant, even after repeated washes. 

Leading brands like Shaka Wear highlight the premium quality achievable with high-grade blanks for simulated process screen printing. Their heavyweight 6.5oz tees are expertly designed with streetwear aesthetics in mind. This quality fabric provides an ideal surface for simulated process printing, which thrives on materials that can capture intricate details and vibrant colors.

Another great example is the Lane Seven Unisex Urban Heavyweight T-Shirt (Style LS16005). This garment is made from 100% combed ringspun cotton, providing a durable surface ideal for detailed printing techniques. Its pure cotton composition offers superior breathability and comfort, while still maintaining the premium feel and printability that Lane Seven is known for.


Scrappy Apparel’s Advanced Screen Printing Services Ensure Quality, Vibrancy, and Durability

At Scrappy Apparel, our screen printing solutions bring your designs to life with unmatched color depth, precision, and durability. Our extensive capabilities and refined processes allow you to create apparel that truly makes a statement with its visual impact and lasting quality.

Why Choose Scrappy Apparel?

Partnering with Scrappy means working with a team that’s committed to precision, consistency, and the highest quality standards:

  • 16-Color Printing for Maximum Vibrancy: Our high-tech 16-color printing system captures stunning gradients, photorealistic details, and precise color matching. This technology allows for true-to-life prints that maintain brand consistency and bring intricate designs to life.
  • Monster Prints for Bold, Large-Scale Designs: Our monster screen print technology ensures large-scale designs retain sharpness and vibrant colors across extensive print areas, making it ideal for bold, statement pieces. This capability allows your brand to stand out with designs that demand attention and make a lasting impression. You can print up to 17” x 22” with us, which most local print shops can’t compete with!
  • Fast, Reliable Production for High-Demand Orders: With our agile manufacturing processes, we deliver quick turnarounds without compromising quality. Whether you’re launching a new collection or restocking popular items, our streamlined production keeps your schedule on track, ensuring you can meet market demand effectively.
  • High-Detail Printing Expertise: Our team offers 18+ years of experience in handling intricate designs.
  • Dedicated Quality Control: From pre-press artwork checks to post-production inspections, we maintain rigorous quality control throughout, guaranteeing consistent and reliable results.
  • Full-Service Manufacturing and Fulfillment: Our fulfillment solutions ensure fast, efficient delivery to each final destination, keeping your brand’s reputation intact.

Ready to Become Our Next Scrappy Success Story?


Perfecting Sublimation Printing

Perfecting Sublimation Printing: How to Choose the Right Fabric for Your Project

Posted on

Choosing the right fabric is a decision that can make or break your custom apparel printing project. Your choice will affect the vibrancy, durability, and quality of the final print. 

At Scrappy Apparel, we’ve spent over 18 years perfecting our fabric selection and sublimation process to help brands create long-lasting apparel that stands out on the street, at a job site, or even in a retail store. 

That’s how we know that the right fabrics will offer your garments:

  • Enhanced durability for frequent wear and washing
  • Temperature control to keep wearers comfortable in all environments
  • Moisture-wicking properties for active roles and warmer climates
  • Retained shape and color for a polished, professional appearance
  • Boosted morale when employees feel comfortable and look great

At the end of the day, sublimation printing is about creating a lasting impression. By embedding ink directly into the fabric, sublimation produces vibrant, high-definition designs that don’t fade, peel, or crack. 

Here’s what you can expect from your sublimation printing project:

  • Brilliant Color Vibrancy: Expect intense, eye-catching colors that stand out.
  • All-Over Design Potential: Full-coverage designs give your brand a distinctive look, with endless creative possibilities.
  • Enhanced Wash Resistance: Since sublimation ink becomes part of the fabric, your designs stay fresh and vibrant, even after countless washes.

If you’re ready to explore fabric options that fit your brand’s needs, this guide will walk you through the key fabric types we offer for sublimation and how each one will take your apparel to the next level.

Get All-Over Sublimation Printed Garments from Scrappy Apparel


Fun Fact: Sublimation Doesn’t Work Well on Every Fabric!

If you’ve chosen sublimation as your custom apparel printing process, just know there’s a world of possibilities waiting for you! 

The fabric you choose plays a major role in achieving the vibrant colors and quality finish that sublimation printing offers. 

Matching Fabric Options to Specific Industry Needs

Different roles and brands call for different solutions. Here’s how each of our fabrics fits various environments and needs:

  • Active Roles: Lightweight and midweight fabrics provide flexibility, moisture control, and comfort for active wearers.
  • Streetwear Brands: Heavyweight fabrics deliver a relaxed, durable option that’s perfect for trendy, everyday wear.
  • Cold-Weather Collections: Poly/fleece fabrics provide warmth and coziness, ideal for winter collections or uniforms in colder climates.

About Scrappy Apparel’s Fabrics for All-Over Sublimation Printing

Here’s a closer look at our curated fabric options, each tailored to different uses in uniforms, streetwear, and activewear.

Lightweight (140 GSM)

Our lightweight fabric is engineered with SUPERCOOL technology, giving it just the right balance of breathability and stretch. If your team works in high-movement roles or warm environments, this fabric is a lifesaver. It keeps wearers cool and comfortable, making it ideal for staying active all day.

  • Best For: Athletes, landscapers, and anyone needing a uniform that lets them move freely and stay cool.
  • Why Choose Lightweight? Perfect for those on the go, this fabric is breathable, flexible, and makes sublimated colors pop.

Midweight (180 GSM) – Premium Basics

If you’re looking for a professional look with all-day comfort, our midweight fabric from the Premium Basics line is your match. It’s designed to handle daily wear while keeping colors vibrant and your team looking polished.

  • Best For: Company uniforms and activewear that need to make a great impression while holding up to regular use.
  • Why Choose Midweight? Durable yet comfortable, this fabric offers a refined, professional appearance without sacrificing wearability. Ideal for versatile, all-purpose apparel.

Heavyweight (260 GSM)

For a substantial, statement-making option, our heavyweight fabric fits the bill. It’s durable and relaxed, ready to withstand the demands of daily wear. Perfect for streetwear or for those who want their apparel to feel substantial, this fabric keeps your designs bold and resilient.

  • Best For: Streetwear or any roles where durability and style need to go hand-in-hand.
  • Why Choose Heavyweight? Great for brands looking to create a lasting impression with a fabric that’s as tough as it is eye-catching. This is where style meets substance.

Poly/Fleece (300/360 GSM)

When the temperature drops, our poly/fleece fabric steps in with softness and warmth. This cozy option is designed for cooler climates, perfect for hoodies, sweatshirts, and casual wear. It’s warm without bulk, keeping the wearer comfortable and the design vibrant.

  • Best For: Hoodies, sweatshirts, and winter collections that need both warmth and style.
  • Why Choose Poly/Fleece? Ideal for cold-weather apparel, it combines comfort and insulation, making it a great choice for chilly days.

About Our Commitment to Quality

Quality is our top priority at Scrappy Apparel. Each of our fabrics undergoes rigorous testing to ensure they meet high standards for durability, comfort, and appearance:

  • Wash Resistance: Fabrics that retain their look and feel over time.
  • Tear Strength and Durability: Tough enough to handle demanding environments.
  • Color Fastness: Vibrant colors that don’t bleed or fade.
  • Pilling Resistance: Fabrics remain smooth and professional-looking.
  • Seam Integrity: Built to last, ensuring reliable construction.

Invest in High-Performance Fabrics for Premium Garments

With the help of the right fabric and a professional-grade sublimation process, your custom apparel will become an extension of your brand. 

Scrappy’s sublimation program is designed to deliver vibrant, all-over prints that last, making it perfect for company uniforms across various industries—especially the home service industry. Whether you need durable, comfortable uniforms for technicians, service teams, or retail staff, we’ve got you covered.

Contact us today to learn more about Scrappy Apparel’s sublimation fabric options and see how we can help you create apparel that showcases your brand in the best light!


smile clothing

Brand Analysis: Smile Clothing

Posted on

We love to see clothing brands making an impact in the world.

Smile Clothing brightens people’s lives with positive, uplifting apparel that spreads joy and supports mental health awareness.

In our brand analysis, you’ll discover the inspiring story behind Smile Clothing and learn about their commitment to quality and comfort. You’ll also explore their remarkable social impact initiatives and charitable efforts that set them apart.

Smile Clothing has become more than just a clothing brand—it’s a movement that’s changing lives one smile at a time. Keep reading to find out how.


The Brand Story

Smile Clothing’s story began with a heartfelt mission, started by a college student named Dylan and his grandmother, known as “Mama.” What started in 2020 as a TikTok account, “MamaClaus,” was their way of spreading light during the challenging days of the pandemic. 

Mama’s warmth and Dylan’s vision connected with people, bringing joy and comfort to over 1.6 million followers. Inspired by the real struggles with mental health that Dylan saw within his own family, they transformed their viral success into a purpose-driven brand, launching “MakeYouSmile” and later rebranding to Smile Clothing in 2023.

The brand’s commitment to quality is evident in their product design. Each piece of clothing is crafted with love and care, using a premium cotton/polyester blend that ensures maximum comfort and warmth. Beyond the company’s mission, customers love their garments for their soft texture and cozy feel.


Community Values and Ambassador Program

Smile Clothing warmly invites everyone to join the Smile Community, a place where positivity is contagious, and people genuinely uplift and support each other. 

The ambassador program invites individuals who are passionate about mental health, regardless of follower count, to become brand partners. This is a big deal because it creates an inclusive space where everyone is welcome. Many other brands tout their ambassador programs as “exclusive opportunities” that you need to qualify for. Smile Clothing takes a different approach.

Ambassadors enjoy perks, including a 10% commission on referrals, early product access, exclusive discounts, and unique items. This sense of connection has built a loyal following of customers who feel like they’re part of something bigger.

The brand’s commitment to community extends to its charitable efforts. With each purchase, customers contribute to causes focused on spreading joy and positivity, supporting charities and institutions that make a real difference. 


Product Quality

From the choice of materials to careful construction, it’s clear that Smile Clothing is committed to offering quality products to their customers.

Here are a couple of our favorite products from their lineup:

  • Mental Health Matters Shirt: This standout piece embodies Smile Clothing’s focus on quality and purpose. The blend of cotton and polyester provides softness, breathability, and strength, ensuring it keeps its shape and remains comfortable throughout the day. 
  • Smile Oversized Hoodie: Available in a light pink, this limited edition hoodie features detailed embroidery, underscoring Smile Clothing’s attention to craftsmanship. The oversized fit looks incredibly comfy. Constructed with the same cotton-polyester blend, the hoodie is made to be both soft and durable.

Social Media Presence

Smile Clothing’s social media platforms feel like warm, welcoming spaces where positivity and mental health awareness shine through.

Their content mix is refreshing—it’s not just product shots, but also inspiring quotes, behind-the-scenes peeks, and heartfelt messages that feel genuine.

Mama is one of the faces of the brand on social media. Her presence adds a personal, family feel to Smile Clothing’s online space, where she shares uplifting messages with followers who might need a little encouragement or a reminder that they’re not alone.

By personifying Mama as part of the brand, Smile Clothing creates a more intimate atmosphere on their social platforms. She embodies the brand’s mission to spread smiles and support mental health, serving as a symbol of love, kindness, and resilience. 

Smile Clothing also spotlights real customers and ambassadors on their page, reposting their user-generated content (UGC). Each post feels like an invitation to be part of a community that truly cares. 


What We Think About Smile Clothing

Needless to say, we’re impressed!

Smile Clothing has a powerful approach to branding and community-building. The brand’s evolution from a social media presence to a full-fledged clothing line is both meaningful and strategic. They built a community first, and a brand second.

Dylan and Mama have masterfully blended fashion with a purpose, using quality apparel as a vehicle to spread positivity and raise mental health awareness—a critical topic that needs more attention in the world today.

Their thoughtful integration of real stories, like Mama’s presence on social media, adds a layer of authenticity and warmth that’s often hard to achieve in the e-commerce space. 

Online shopping can feel impersonal, so humanizing it as much as possible is the way to go. According to research from McKinsey & Company, 71% of consumers expect companies to deliver personalized interactions. Smile Clothing’s approach to community building works well because it makes people feel seen and heard in a digital age that can feel isolating.

We believe Smile Clothing is a standout example of how apparel can inspire, connect, and create lasting change. Two thumbs up from our team at Scrappy Apparel!


A 5-Star Customer Experience Begins with a 5-Star Apparel Supply Chain

If you’re aiming for success like Smile Clothing and want to deliver exceptional products to your customers, our experts at Scrappy Apparel would love to make it happen. 

We can help you produce top-tier T-shirts, hoodies, and more, using only the finest materials.

As supply chain management experts, we offer support from manufacturing to fulfillment, ensuring a five-star customer experience at every stage. 

As your business grows, our supply chain scales with you—whether you need to produce hundreds or thousands of garments, you’ll never outgrow us!

With an extensive network of suppliers worldwide, we ensure that every garment aligns with your brand’s quality standards and values.

On the fulfillment side, Scrappy operates as a 4PL solution, leveraging relationships with multiple 3PL warehouses to manage logistics seamlessly. You can count on us to handle every detail so you can focus on building your brand and connecting with your customers. 

Ready to Become Our Next Scrappy Success Story?


Cut-and-Sew Hats: 5 Ways They Can Grow Your Brand

Posted on

Have you ever considered how cut-and-sew hats could elevate your brand? 

Some business owners believe that hats simply “aren’t for them,” but the truth is that there are many ways to use hats—for branding, upselling, and more.

According to The Brainy Insights (as cited in Yahoo! Finance), the headwear market, valued at USD 27.9 billion in 2023, is projected to grow to USD 54.8 billion by 2032.

Here are a few hypothetical scenarios that demonstrate the impact of branded hats…

  • Home Service Business: Imagine a home service business outfitting workers with branded cut-and-sew hats. Every time they visit a client, they’re not just providing a service—they’re walking billboards, increasing brand visibility in neighborhoods and building trust through repeated exposure.
  • Retail Store: In retail, custom hats make employees easily recognizable while promoting the brand beyond the store. Whether during commutes or lunch breaks, these hats turn staff into mobile advertisements, boosting awareness wherever they go.
  • Clothing Brand: Customers wearing branded hats also strengthen community ties, showcasing their loyalty and spreading the brand in public spaces. These hats create brand ambassadors, sparking conversations and expanding reach organically.

With the ability to incorporate specific designs, materials, and embellishments, cut-and-sew hats provide a canvas for your creativity and brand identity to shine.

By exploring the world of cut-and-sew hats, you’re opening doors to:

  • Enhanced brand recognition
  • Increased profit margins
  • Powerful marketing opportunities

Today, our experts at Scrappy Apparel are here to share five key ways these custom headpieces can boost your brand’s growth. 

You’ll discover the advantages of cut-and-sew manufacturing, how to leverage distinctive headwear for brand awareness, and the potential of premium hat offerings in your product line.

Order Premium Cut-and-Sew Hats from Scrappy Apparel


1. Complete Customization

With cut-and-sew hats, you have the freedom to create truly unique designs that reflect your brand’s identity. In manufacturing, “cut-and-sew” means cutting fabric pieces to a specific pattern and then sewing them together to create a custom-fitted hat.

This process enables you to add unique elements like varying panel sizes, different sleeve styles, and much more! The sky’s the limit when it comes to customization.

Cut-and-sew hats are often more comfortable to wear because they’re not made to fit a standard size, allowing for a better fit. They’re also built to last, making them a worthwhile investment for your customers. The high level of customization and attention to detail that goes into each piece justifies a higher price point, which we’ll talk about in a sec.

The bottom line is this:
By offering cut-and-sew hats, you’re providing customers with a premium product that captures the distinct essence of your brand… and there’s inherent value in that!


2. Increase Profit Margins

Want to charge premium prices for your custom hats?

When it comes to pricing hats, you need to strike a balance between competitiveness and profitability. 

Pricing Your Hats

Start by analyzing your competitors’ pricing to establish a benchmark. Consider your production costs, including materials, manufacturing, and embellishments, to ensure your prices cover expenses while providing a reasonable profit margin. 

Offering different price points for various product lines can cater to a wider range of customers. For example, you could offer your t-shirts at a lower price point than hats, or vice versa.

Increasing Perceived Value

The perceived value of your cut-and-sew hats plays a crucial role in determining what customers are willing to pay. If your hats are made from premium materials and offer unique features, customers may be open to higher prices. 

(And by the way, that’s an excellent reason to work with a specialized hat manufacturer like Scrappy Apparel!)

Emphasize the quality and craftsmanship of your products to justify premium pricing. Custom embroidery, for example, can make your apparel higher-end and more professional.

Limited Edition Hats

Cut-and-sew hats are more expensive to produce than printing on blanks, so take advantage of the exclusivity.

By offering a finite number of specially designed hats, you create a sense of urgency and desirability among your customers. This strategy can help drive sales and increase brand loyalty.

With a solid limited edition drop strategy, you can create demand pre-launch and sell out your hats within days (or hours!)


3. Create a Memorable Brand Identity through Cut-and-Sew Hats

When you add custom cut-and-sew hats to your product lineup, you’re giving your customers a complete look that’s cohesive with your brand’s aesthetic.

Whether your clothing line is casual, sporty, or high-end, hats provide a perfect finishing touch that elevates the entire look. With the right design, your hats can either match or offer a bold contrast to your apparel, giving customers more ways to express their style while promoting your brand.

Hats also offer high visibility—at eye level, they’re one of the first things people notice! 


4. Turn Customers, Employees, and Key Stakeholders into Walking Billboards

Outfitting your employees with custom hat designs transforms them into walking billboards every time they step outside. 

Whether they’re on the job, commuting, or grabbing lunch, your employees become mobile advertisements for your business. In industries like home services or retail, branded hats help your team stand out and leave a lasting impression on customers and people walking by.

When key stakeholders like influencers, partners, or industry leaders wear your branded hats, it gives your brand an extra level of credibility and exposure. By collaborating with key figures who align with your brand, you can showcase your cut-and-sew hats to a wider, more engaged audience. 

Whether through partnerships or gifting brand merchandise at events, your stakeholders can significantly amplify your brand’s visibility in a meaningful way.


5. Use Cut-and-Sew Hats to Enhance Brand Consistency Across Multiple Locations

If you have a business with multiple locations, you probably know that it can be a nightmare to maintain brand consistency across all sites, ensuring each location reflects the same identity and standards.

Custom cut-and-sew hats provide an easy way to ensure your brand’s visual identity stays cohesive, no matter where your employees or customers are. 

By incorporating these hats into uniforms for staff or offering them as merchandise, you create a uniform look that reinforces your brand’s professionalism and reliability.


About Scrappy’s Custom Hat Program

At Scrappy Apparel, we’re proud to have one of the best custom headwear programs in the world. Our hats are ideal for corporate branding, retail merchandise, touring artists, and much more!

As custom apparel manufacturers, here are some of the benefits you can expect when you work with us:

Customization Options

From 5-panel to 6-panel hats and beanies, we’ll help you manufacture headwear that perfectly aligns with your brand identity.

Customization options include:

  • All-over sublimation printing for vibrant, full-coverage designs
  • Durable embroidery for a classic, high-end look
  • Sewn-on patches for detailed, eye-catching accents

You can even opt to private label your hats, creating a seamless brand experience with custom tags and labels. (Most custom apparel suppliers don’t offer this!)

Premium Quality

We offer expert craftsmanship that ensures your hats stand the test of time. Your customers will be impressed with the quality, comfort, and durability of our hats.

Unparalleled Industry Expertise

Join 100+ satisfied clients across various sectors who trust Scrappy for their apparel needs.

Streamlined Supply Chain

We’re cut-and-sew manufacturers, but we are also supply chain experts. We’ll happily become your single point of contact and handle all the production and logistics work behind the scenes, so you can focus on growing your brand.

Ready to Elevate Your Brand with Custom Hats?


Supplier Spotlight: Original Favorites

Posted on

At Scrappy Apparel, we believe that creating the perfect garment begins long before the stitching starts.

However, sourcing raw materials, choosing the right suppliers, and building a robust supply chain require a lot of hard work. That’s why we developed our solutions to do all the heavy lifting for you.

We help our partners by sourcing the finest raw materials to produce premium garments. We’ve teamed up with a variety of suppliers who share our commitment to excellence, like Original Favorites

Known for their luxurious Supima cotton, Original Favorites stands out as a top choice for brands seeking to offer high-end products. If you’re looking for luxury streetwear apparel that you can sell at a premium price tag, you’ll want to read this supplier spotlight.

Get ready to discover how sourcing from Original Favorites helps us produce garments that make your customers say, “Wow, I never want to take this off!”

Screen Print Original Favorites Garments with Scrappy Apparel


Brand Values and Vision

Original Favorites serves the apparel industry with a clear vision: to provide top-quality garments for those unwilling to compromise on their brand. 

This commitment to excellence is evident in every aspect of their business, from material selection to customer service.

Quality Without Compromise

We love partnering with Original Favorites because they share the same dedication to quality that we promise our customers at Scrappy Apparel.

All their garments—including sweatshirts, t-shirts, and knit beanies—are all crafted with premium materials. The brand uses Supima® cotton, cashmere, merino wool, and organic cotton fibers to ensure that each item meets the highest standards of comfort and durability.

Their 6 oz. SUPIMA® cotton t-shirts are a prime example of this commitment. Made from Extra Long Staple (ELS) cotton grown in California, these tees offer an extraordinary hand feel. 

Sustainability Focus

Original Favorites recognizes the growing importance of sustainability in the fashion industry. 

Their product line includes 100% organic cotton options, catering to businesses that want to differentiate themselves through quality and eco-friendly practices.

The brand’s French Terry collection showcases this commitment to sustainability. Each piece is individually garment-dyed to create a perfect, lived-in feel. 

You can get these styles in a range of colors, including Sage, Dune, Rosewood, Seaside, and Black, all made with organic cotton.

American-Grown Materials

Original Favorites takes pride in using American-grown materials, particularly their Supima® cotton. This premium cotton is cultivated in California, ensuring not only quality but also supporting local agriculture.

The brand’s 6 oz. SUPIMA® cotton t-shirts are made from 100% American-grown Supima® cotton. This commitment to using domestic materials allows Original Favorites to maintain strict quality control and offer ethically sourced wholesale clothing.

Original Favorites takes sourcing verification to the next level, partnering with Oritain to ensure the authenticity of their premium cotton.

Using cutting-edge forensic science, they can trace each fiber back to its geographical origin. This offers true transparency. 

Oritain’s peer-reviewed methodology analyzes trace elements and isotopes unique to specific environments, creating a verifiable “fingerprint” for the cotton.

So, when you choose Original Favorites, you’re getting a product with a pedigree!

If you’re looking to manufacture a high-end screen printed garment for your brand, Original Favorites is worth considering. Their blanks are the perfect base for retail ready screen printing.


Product Spotlight: Sweatshirts

Original Favorites has sweatshirts that meet the needs of businesses that promise excellence to their customers. So, what makes these sweatshirts a top choice for your custom apparel needs?

400gsm Organic Cotton

Original Favorites’ sweatshirts are crafted using heavyweight 400gsm organic cotton. This premium material offers a perfect balance of durability and comfort. 

Custom-milled for Original Favorites’ clients, these GOTS Certified Organic Cotton Sweatshirts have gained recognition for their sturdy construction and soft feel. 

The heavyweight fabric ensures that your designs will have a high-quality canvas to work with. Your apparel will have a premium look and hand feel, which will make it easier for you to charge more and still sell out your launches!

Design Features

Original Favorites has put careful thought into the design of their sweatshirts. One standout feature is the 4-inch wide double folded flat-knit side ribbing. This design element adds extra flexibility to the garment, allowing for ease of movement and a better fit.

Reverse-flatlock stitching holds the garment together securely and contributes to its overall durability. The combination of these design elements results in a sweatshirt that’s built to last, maintaining its shape and quality even after repeated wear and washes.


Product Spotlight: T-Shirts

Not all t-shirts are created equal, but Original Favorites has the formula for developing a luxury garment that is wearable, durable, and worthy of “favorite t-shirt” status.

Here’s what sets their t-shirts apart:

6 oz. Supima® Cotton

As we mentioned above, Original Favorites’ t-shirts are crafted using 6 oz. Supima® cotton, known as the world’s finest cotton. These tees are made from 100% American-grown Supima® cotton, cultivated in California under strict quality control guidelines. The result is a t-shirt with an extraordinary hand and feel.

The use of Extra Long Staple (ELS) Supima® cotton ensures that these t-shirts offer superior softness, durability, and color retention compared to regular cotton tees. This premium material allows your designs to shine on a high-quality canvas, enhancing the overall appearance of your customized apparel.

Unique Characteristics

What sets Original Favorites’ t-shirts apart is their commitment to ethical sourcing and sustainability. These 200gsm Supima® American Cotton T-Shirts offer something that’s not commonly available in the market.

The t-shirts are custom-milled for Original Favorites’ clients, ensuring a level of quality that’s hard to match. This attention to detail results in a product that’s beautiful and well-made.

Customization Options

With the help of a professional manufacturing partner like Scrappy Apparel, you can customize Original Favorites blanks to represent your brand in the best light.

Whether you’re looking to add intricate embroidery or bold screen prints, these t-shirts provide an excellent base for your designs. The premium Supima® cotton ensures that your customizations will look crisp and vibrant for years to come.

By choosing Original Favorites’ t-shirts, you’re not just selecting a garment—you’re investing in a product that truly represents your brand’s commitment to quality and sustainability. 

Wondering how you can move forward with the manufacturing process once you’ve chosen a blank you love? We’re glad you asked…


Screen Print Your Garments to Perfection with Scrappy Apparel

When you choose Scrappy for your screen printing needs, you’re tapping into a world of top-tier apparel customization. From our 18+ years in the apparel industry, we’ve perfected our screen printing capabilities. 

Today, we’re proud to offer a variety of screen printing options to our partners:

  • Want to print your design larger than life? You can leverage our Monster Screen Printing technology to print your design up to 17” by 22” on the garment. 
  • Want photo-realistic designs that pop? Our simulated process technique has you covered with the ability to print up to 16 colors with precision. 
  • Dreaming of a design that covers every inch of the garment? Our all-over screen printing service, using soft, breathable, water-based inks, turns that dream into reality. (Not available on Original Favorites garments—only Scrappy Apparel garments.)

At Scrappy, we bring your designs to life, ensuring that each garment tells your brand’s story in the most visually striking way possible.

And remember, we do all the work to coordinate with suppliers, negotiate rates, and streamline the supply chain for you. When you choose us, you’ll save hours of time (and stress) so you can focus on your core business.

Ready to Begin Your Project?


How TikTok Shop Boosts Social Selling for Creators & Apparel Brands

Posted on

As the holiday season approaches, TikTok is revolutionizing social selling by capitalizing on America’s peak consumerism.

The platform’s genius lies in its seamless integration of content creation, social interaction, and shopping, incentivizing creators to promote products directly to their audiences. E-commerce for apparel brands has never been this exciting!

With an integrated shopping cart and enticing discounts for new customers, TikTok Shop offers a streamlined, one-stop shopping experience that’s challenging e-commerce giants like Amazon.

Join us as we uncover the strategies behind TikTok’s social selling revolution and its impact on creators, brands, and consumers alike.

Grow Your E-Commerce Brand with the Help of Scrappy Apparel


https://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/

Understanding TikTok’s E-Commerce Ecosystem

TikTok Shop is one of the top social commerce platforms, offering both entertainment and shopping. This innovative feature allows you to discover and purchase products seamlessly within the app, creating a frictionless shopping experience. 

With its vast user base and engaging content, TikTok Shop has become a thriving marketplace for businesses—and creators—of all sizes.

TikTok Shop vs. Traditional TikTok Marketing

Unlike traditional TikTok marketing, which focuses primarily on brand awareness, TikTok Shop enables direct sales through the platform. 

You can now browse products, read reviews, and make purchases without leaving the app. This integration of commerce and content has changed the way brands connect with their audience, making it far easier to convert views into sales.

Integration with Other Platform Features

TikTok Shop leverages the platform’s existing features to create a fully integrated shopping environment. You can discover products through in-feed videos, LIVE streams, and the new Shop tab. 

These features allow brands to showcase their products in creative ways, taking advantage of TikTok’s engaging video format. The platform’s algorithm also plays a crucial role in product discovery, presenting you with items that align with your interests and preferences.

The Vital Role of Creators

Through the Affiliate Program, creators can connect with sellers and earn commissions by promoting products in their content. This symbiotic relationship between creators and brands has created a powerful ecosystem where authenticity and commerce intersect. 

As a result, you’re more likely to trust product recommendations from your favorite creators, making the shopping experience more personal and engaging.


How TikTok Shop Incentivizes Social Selling

TikTok Shop offers a range of financial incentives to encourage participation and drive sales. The platform’s revenue-sharing models provide creators with opportunities to earn from their influence and creativity.

Revenue Sharing Models

TikTok Shop’s affiliate program allows creators to earn commissions by promoting products in their content. You can connect with sellers and receive a percentage of sales generated through your videos. This model incentivizes you to create engaging content that resonates with your audience and drives conversions.

Performance-Based Bonuses

To further motivate creators, TikTok Shop offers performance-based bonuses. These rewards are calculated based on factors such as video views, engagement rates, and sales generated. 

The Creator Rewards Program, for instance, pays between 50 cents to $1 per thousand views for eligible content. This program encourages you to produce high-quality, original videos that keep viewers engaged.

By leveraging these financial incentives, creators can turn their TikTok presence into lucrative business opportunities.


Examples of TikTok Creators Using Their Platforms to Earn Commissions


The Benefits of Social Selling for Apparel Brands

Influencer marketing is not dead! By leveraging the influence and creativity of TikTok creators, you can tap into engaged audiences and create authentic connections with potential customers.

When teaming up with creators on TikTok Shop, it’s important to look beyond just their follower count. Dive into TikTok’s Creator Marketplace to find influencers whose audience aligns with your target market. Engagement rates, content quality, and how well they fit with your brand should come first. 

Micro-influencers (with 10,000-100,000 followers) can be a great option for niche markets or to test out new partnerships without breaking the bank. Be sure to review a creator’s previous brand collaborations to see how authentic and effective they’ve been. 

Once you find the right partners, make sure the terms are clear—what content they’ll create, how often they’ll post, and what success looks like.

Align your TikTok efforts with your broader marketing calendar to keep your messaging consistent across all platforms. Exclusive TikTok collections or limited-time offers can create a sense of urgency and exclusivity, drawing people in. 

Don’t forget to assess your creator partnerships regularly based on performance to make sure you’re getting a good return on investment. 


How Scrappy’s Apparel Fulfillment Services Empower E-Commerce on TikTok

As an ambitious apparel brand owner, you understand the challenges of managing orders, inventory, and shipping while simultaneously focusing on growth.

Scrappy’s e-commerce fulfillment program offers a comprehensive solution to streamline your operations and propel your business forward.

Our state-of-the-art apparel fulfillment solutions provide:

By partnering with Scrappy, you gain access to a team of apparel industry specialists dedicated to your brand’s success.

Our end-to-end fulfillment services allow you to redirect your focus toward core business activities such as design innovation and market expansion.

Scrappy’s apparel fulfillment solutions are designed to scale with your business—you’ll never outgrow us!

Ready to Begin Your Project?


Scrappy’s Apparel-First Fulfillment Solutions: 7 Key Features to Know

Posted on

The ShipBob State of Ecommerce Fulfillment Report: 2024 Edition predicted that 64% of brands would add at least one new sales channel in 2024.

We’re now headed into Q4 2024, and it’s clear that multichannel fulfillment operations are non-negotiable for apparel brands that want to scale.

With the rapid growth of mobile e-commerce and the proliferation of diverse sales channels, brands are continuously seeking innovative ways to connect with their target audiences. 

From online stores and mobile apps to experiential pop-up shops, brick-and-mortar locations, and on-tour merchandise sales, the modern consumer expects a seamless shopping experience across all platforms.

This shift towards omnichannel retail has made it imperative for businesses to adopt robust multichannel fulfillment solutions. As brands expand their reach through various touchpoints, the complexity of managing inventory, processing orders, and ensuring timely deliveries across these diverse channels has increased exponentially. 

A unified, efficient fulfillment strategy is no longer optional—it’s a necessity for survival and growth in the competitive apparel market.

That’s why our experts at Scrappy Apparel chose one of the leading fulfillment platforms to address the multifaceted challenges of modern retail. Today, we’re going to share seven ways our platform can take your apparel operations to the next level.

Streamline Your Supply Chain with Scrappy Apparel’s Fulfillment Solutions


1. 4PL by Scrappy Bridges the Gap Between Brands and Third-Party Logistics (3PL) Providers

4PL by Scrappy is our fulfillment program that allows us to act as a fourth-party logistics (4PL) solution when working with our partners.

In this capacity, Scrappy oversees and manages the entire supply chain process, including coordinating with multiple third-party logistics (3PL) providers, optimizing transportation routes, handling inventory management, and streamlining overall logistics operations.

The fulfillment platform comes into play by streamlining warehousing, inventory management, and other logistics functions. We act as the single point of contact, so our partners don’t need to coordinate with multiple vendors just to get things done.


2. We Offer Centralized Inventory Management That Offers Scalable Fulfillment Operations

Scrappy’s centralized inventory management system, anchored in our Miami warehouse, offers a game-changing solution for the partners we work with.

By consolidating all inventory into one strategic location, this approach streamlines operations, significantly reduces overhead costs, and simplifies stock control. It enables our partners to maintain consistent order fulfillment while gaining clearer visibility into their inventory levels and movement.

This system serves as a powerful hub for multichannel retail, allowing brands to efficiently distribute products across various sales channels while maintaining the benefits of centralized inventory control.


3. In-Warehouse Mobile Scanning and Barcode Technology Improves Productivity

This sophisticated system improves visibility from the moment products are received at our facilities to the final shipping stage, ensuring faster, more reliable fulfillment that meets the demands of today’s e-commerce world.

Our mobile scanning devices allow warehouse staff to quickly and accurately process incoming inventory, update stock levels in real time, and locate items for order fulfillment with pinpoint precision. 

The barcode technology we employ enables seamless tracking of each item throughout its journey in our warehouse, minimizing errors and significantly reducing the time required for order processing.


4. Our Platform Increases Inventory Accuracy

Our platform offers an exceptional level of accuracy that we achieve through a combination of advanced technology, rigorous quality control processes, and highly trained staff.

Additionally, Scrappy’s proprietary approach to supply chain management helps maintain accuracy throughout the entire fulfillment process.


5. We Reduce Lead Time Significantly

We’re exceptionally proud to offer our partners a game-changing 67% reduction in lead time, a feat that dramatically accelerates the entire process from the moment an order is placed to when it’s fulfilled and shipped to the eager customer. This significant improvement in efficiency is the result of our relentless focus on optimizing every aspect of our fulfillment solutions.

This faster and more efficient system benefits both brands and consumers:

  • For brands, it means improved cash flow as products move more quickly from inventory to customers, reduced storage costs, and the ability to operate with leaner inventories. It also allows for more agile responses to market trends and customer demands. 
  • For consumers, this translates to faster deliveries, improving their overall shopping experience and increasing their likelihood of making repeat purchases.

6. Our Team Provides Multichannel Apparel Fulfillment Services

We’ve designed our fulfillment solutions to integrate seamlessly with various sales channels, enabling brands to execute a comprehensive multichannel fulfillment strategy. 

Regardless of where customers place their orders—be it through e-commerce websites, mobile apps, social media, or physical stores—our system efficiently manages the entire fulfillment process. 

Our multichannel inventory solutions support this omnichannel approach, integrating with major e-commerce platforms like Shopify and WooCommerce, plus many other sales channels.


7. Scrappy’s Fulfillment Platform Offers Transparency and Visibility

We can give our partners real-time visibility into stock levels and order management. This level of transparency allows brands to closely monitor their inventory, track order statuses, and access crucial performance metrics instantaneously. 

With this information, brands can make informed decisions to optimize their inventory, forecast demand, and plan restocking strategies. This helps prevent stockouts and excess inventory, improving cash flow management and overall operational efficiency.


Learn About Streamlining Your E-commerce Fulfillment Solutions with Scrappy

Our end-to-end supply chain management solutions go beyond just fulfillment—we integrate everything from manufacturing to delivery. 

By connecting the dots between apparel manufacturing, inventory management, order fulfillment, and logistics, we ensure your entire process runs smoothly from start to finish. With our platform, you get real-time visibility and control over every stage, from the moment your products are manufactured to when they land at your customer’s door.

Let Scrappy Apparel take the hassle out of managing your fulfillment. Our platform is designed to grow with you and meet your needs as your brand expands. We’re here to help you deliver on your promises and keep your customers happy.

Get in touch with us today to see how we can make your fulfillment process smoother and more efficient!


4 Ways to Protect Your Clothing Investment with Premium Custom Apparel Solutions

Posted on

Custom apparel can be a major investment for any brand—and like any investment, you should take measures to ensure you make the most of it.

The fashion industry’s shift toward brand marketing presents a significant opportunity for building stronger customer loyalty, as highlighted in The State of Fashion 2024 Report by McKinsey & Company.

Apparel companies can create deeper, more meaningful relationships with customers through their brand experiences. This builds a loyal customer base that goes beyond transactional interactions to create emotionally invested brand advocates.

Keep reading to find out how to elevate your brand with premium custom apparel solutions.


Why This Matters

It’s easier to understand the value of your investment when looking at concrete situations, so here are two hypothetical scenarios that illustrate what we mean…

Scenario 1: Ordering Company Uniforms

When it comes to outfitting your workforce, the decisions you make today can have a lasting impact on both your budget and your team’s satisfaction. 

Let’s take a look at two companies facing the same need for new uniforms for their 1,000-strong teams:

  • Company A, looking to minimize upfront costs, opts for the cheapest option on the market.
  • Company B, on the other hand, chooses to invest in quality, focusing on long-term value rather than immediate savings.

Fast forward two years, and the results are telling.

  • Company A’s Outcome: Their initial $20,000 investment has doubled due to faded uniforms, frayed seams, and the need for numerous replacements. Employee morale is low, with complaints about discomfort and an unprofessional appearance.
  • Company B’s Success: After spending $30,000 initially, their uniforms still look fresh and require only minimal replacements. Over five years, they’ve only spent an additional $3,000, and employee satisfaction is high thanks to comfortable, durable uniforms.

This real-world comparison highlights the importance of quality in custom apparel investments. While saving upfront may seem tempting, the long-term costs and impact on your team can far outweigh the initial savings.

Scenario 2: Ordering Garments to Sell to Customers

Now, imagine two e-commerce brands, both venturing into the world of selling custom apparel to their customers:

  • Company A, driven by the desire to maximize profits quickly, opts for the cheapest supplier.
  • Company B, having learned the value of quality in their previous decisions, chooses a supplier that aligns with their brand values and customer expectations.

Fast forward one year, and the outcomes highlight the difference between short-term savings and long-term success.

  • Company A’s Outcome: With a $10,000 investment, Company A launches their apparel line, excited to see sales roll in. However, shortly after, complaints start flooding their inbox—shirts are shrinking, prints are fading, and customers are dissatisfied. Negative reviews on their website and social media platforms hurt their reputation, leading to returns and a drop in sales. The low-quality garments have created a customer service nightmare, and the initial profit margins quickly evaporate as refunds and replacements pile up.
  • Company B’s Success: Company B, having invested $15,000 upfront in high-quality, durable garments, sees a different outcome. Their customers love the feel and durability of the clothing, leading to glowing reviews, repeat business, and positive word-of-mouth recommendations. Instead of managing complaints, Company B focuses on growing their loyal customer base. Their long-term investment in quality pays off, as they build a trusted brand that continues to see strong sales growth.

Just like in our previous scenario with employee uniforms, Company A’s decision to cut costs resulted in higher expenses and a damaged brand image, while Company B’s focus on quality has strengthened customer loyalty and profitability.

The lesson is clear: investing in quality from the start builds trust, reduces costs in the long run, and sets the foundation for sustained success.

So, how exactly can you do this? Let’s explore further…

Partner with Scrappy Apparel for Fast, High-Quality, and Reliable Manufacturing


4 Ways to Make the Most of Your Custom Apparel Investment

Here are four effective strategies that will help you make smart decisions and get the most out of your custom apparel venture.

1. Selecting Reliable Suppliers

When it comes to protecting your custom apparel investment, choosing the right suppliers is crucial. You need partners who can deliver quality products consistently and support your brand’s growth. 

Here’s how you can select reliable suppliers for your custom apparel venture.

Before committing to a supplier, it’s essential to do your homework. Look for manufacturers with a proven track record and positive client testimonials for their custom apparel solutions.

You can verify their qualifications, including industry certifications and compliance with safety and ethical standards. Reading reviews from other brands they’ve worked with can give you valuable insights into their reliability and quality of work.

Consider conducting interviews to get a better sense of their operations and company culture. This will help you determine if they align with your brand’s values and production needs.

2. Maintaining Quality Assurance Processes

A reliable supplier should have robust processes for quality assurance in custom apparel. This is crucial because poor-quality raw materials can lead to disruptions, reputational damage, and financial losses. 

Ask potential suppliers about their quality control measures, from raw material selection to final product inspection.

Look for suppliers who perform regular inspections and have clear procedures for addressing quality issues. They should be able to provide samples of their work, allowing you to assess their craftsmanship, material quality, and ability to meet your specific design requirements.

Choose a manufacturer that is responsive to your inquiries and provides clear, detailed information. They should be willing to discuss expectations, address concerns, and offer feedback regularly.

A good supplier will also be able to support your business as it grows. Ask about their production capacity and ability to handle increased order volumes. Additionally, inquire about their turnaround times and flexibility in meeting tight deadlines.

By carefully selecting reliable suppliers, you can significantly reduce risks and enhance the quality of your custom apparel investment. The right supplier isn’t just a vendor—they’re a partner in your business success.

3. Implementing a Quality Check System

To protect your custom apparel investment, implementing a robust quality check system is crucial. This system ensures that your products meet the highest standards throughout the production process. Let’s explore the key components of an effective quality check system.

Pre-Production Samples

Pre-production samples play a vital role in safeguarding your custom apparel investment. These samples allow you to evaluate the design, stitching, and labeling before large-scale production begins. By carefully examining pre-production samples, you can identify and address any issues early on, saving time and resources in the long run.

When reviewing pre-production samples, pay close attention to fabric quality, stitching accuracy, and overall garment construction. This step helps ensure that the final product aligns with your vision and meets your quality standards. Approving pre-production samples is crucial before moving forward with bulk production.

Final Product Evaluation

The final product evaluation is your last opportunity to assess the quality of your custom apparel before it reaches your customers. This crucial step involves a comprehensive inspection to verify that the finished products meet your desired quality standards.

During the final evaluation, conduct thorough visual inspections to check for any visible flaws, such as fabric defects, stains, or irregularities in print or embroidery. Test the functionality of features like zippers, buttons, and snaps to ensure they operate smoothly. Additionally, verify that the garments are correctly labeled with accurate size information and care instructions.

If you work with an end-to-end supply chain management partner like Scrappy Apparel, you can trust them to handle the final product evaluation stage for you (as well as all the other stages of the QA process). You need a reliable partner to complete this final check, so vet potential vendors thoroughly.

4. Protecting Your Brand Identity

Your brand identity is what sets you apart from competitors and creates a lasting impression on your customers. To safeguard your brand, you need to focus on consistency, quality, and authenticity.

Consistent Branding Across Garments

Maintaining brand consistency across all your custom apparel designs is essential for building trust and recognition. When customers see the same logo, colors, and style across all touchpoints, it reinforces your brand’s reliability. Custom corporate apparel ensures that every employee becomes a walking ambassador for your brand, from the front desk to the sales floor.

To achieve consistency, create a comprehensive style guide that outlines your brand’s visual elements, including logo usage, color palette, typography, and imagery. This guide serves as a rulebook for anyone creating content or products for your brand, ensuring uniformity across all channels.

Use High-Quality Labels and Tags

Consider using both internal and external labels to maximize brand visibility. Internal labels provide essential information about the garment, while external labels or hang tags make your brand easily recognizable. You can use these elements to convey important details, like size and care instructions, while reinforcing your brand identity.

Private labeling your garments is a great way to protect and elevate your brand. When you add your logo and brand name to neck labels and hang tags, it gives your custom apparel designs a polished, professional look that strengthens your brand with every wear. It adds extra value to your products and helps prevent counterfeiting or unauthorized reselling. 

At Scrappy Apparel, our private labeling program is designed to help you take your custom apparel to the next level. We offer this service across our entire product range, giving you the opportunity to create a consistent brand experience with a small additional cost per garment. This investment pays off big in terms of brand ownership and distinction.

Let us help you turn standard garments into powerful brand ambassadors, so your apparel not only looks great but truly represents your brand in the marketplace.


Maximize Your Custom Apparel Investment with Scrappy

At Scrappy Apparel, we’re always working with your best interests in mind. Our team offers far more than basic custom t-shirt printing.

We know that investing in custom apparel is no small expense, and we’re dedicated to helping you maximize that investment. Our team understands that quality matters—from the small details to the overall durability of each piece, we make sure your apparel is built to last and delivers a five-star experience every time. 

As supply chain experts, we’re able to find cost-effective ways to streamline the apparel production process, from manufacturing to apparel fulfillment, all without cutting corners on quality. By combining these custom apparel solutions, we help you cut unnecessary costs and optimize your investment from start to finish.

For more details, check out our custom screen printing and all-over sublimation printing services.

Ready to take your garments to the next level? Let’s maximize your investment with streamlined custom apparel solutions!


Tyler, the Creator x Supreme: A 2024 Streetwear Revival & Its Impact on Apparel Fulfillment

Posted on

The announcement of a collaboration between Tyler, the Creator and Supreme has sent shockwaves through the fashion world—instilling nostalgia in streetwear fans who remembered the very first collaboration between the two icons.

You might be wondering why this partnership has caused such a stir. As a cultural icon and innovative artist, Tyler’s influence on streetwear culture has been profound, making his team-up with Supreme a game-changing event.

This alliance brings together two powerhouses in urban fashion that always redefine the boundaries of style and creativity.


The Announcement That Broke the Internet

The streetwear world was set ablaze when Supreme unveiled its latest campaign featuring none other than Tyler, the Creator.

As the hype for Supreme’s Fall/Winter 2024 collection built, the iconic brand added fuel to the fire with a new set of wheatpastings showcasing the rapper-turned-designer.

This collaboration marks a full-circle moment for Tyler and Supreme, sparking excitement among fans and industry insiders alike.

Social Media Reaction

Supreme’s Instagram post, featuring high-resolution photos of Tyler wearing a white tee with a green Supreme box logo, quickly garnered attention.

Fans flooded the comments section with enthusiasm.

Even Tyler himself joined in on the hype, commenting, “MR. GREEN HAT, REALLY?”

Industry Response

The collaboration has sparked speculation within the fashion industry. Some fans have even suggested that Tyler might be named Supreme’s next creative director, a position left vacant since Tremaine Emory’s departure last year.

Given Tyler’s long-standing relationship with the brand and his proven industry credentials, such a move would make sense to many observers.

Fan Excitement and Nostalgia

For longtime Supreme fans, this collaboration taps into a deep well of nostalgia. Many remember Tyler as an avid wearer of Supreme during his early career with Odd Future.

In a behind-the-scenes clip, Tyler reflected on this history, saying:

“At 16, 17, 18, 19, Supreme was our Louis Vuitton.”

This sentiment resonates with fans who have followed Tyler’s journey from his early days to his current status as a fashion icon.

When a high-profile collaboration like Tyler, The Creator and Supreme emerges, the excitement and anticipation can be overwhelming for fans—and brands.

In the streetwear world, hype often leads to massive demand, making it crucial for brands to have a robust e-commerce and fulfillment system in place to handle the rush.

This is an area where Scrappy Apparel could help.

As a bulk manufacturing and apparel fulfillment company, Scrappy streamlines the entire supply chain. From manufacturing to order fulfillment, we offer a fully integrated solution, allowing brands to focus on marketing and sales without the headaches of logistics.

A collaboration of this scale requires seamless operations to ensure products are delivered on time and customers remain satisfied. We empower you to navigate the chaos of high-demand launches smoothly, maintaining both quality and speed.

We’ll share more about our solutions in a bit—but for now, let’s talk more about Tyler and Supreme.


Supreme’s Celebrity Collaborations: A Historical Perspective

Supreme has built its reputation on collaborations that span across various cultural domains.

The brand has partnered with sportswear giants, contemporary artists, industrial design brands, and even filmmakers.

These collaborations have been instrumental in elevating Supreme’s cultural cachet and expanding its influence beyond streetwear.

Past Notable Faces of Supreme

Over the years, Supreme has featured an impressive roster of celebrities in its campaigns.

The brand’s first photo tee showcased Wu-Tang Clan’s Raekwon the Chef, alongside his bodyguard and Elmo, capturing Supreme’s playfully subversive identity.

Other notable faces have included Mike Tyson, whose stark portrait became one of Supreme’s most coveted tees, and Lou Reed, whose standoffish pose embodied downtown cool.

Supreme’s celebrity collaborations haven’t been limited to musicians and actors. The brand has also tapped into the world of pop culture icons, featuring Kermit the Frog in a campaign that perfectly reflected Supreme’s sense of playfulness and youth.

How Tyler Fits into This Legacy

Tyler, the Creator’s collaboration with Supreme marks a full-circle moment for both parties.

As a longtime fan and wearer of the brand, Tyler has played an integral role in popularizing Supreme since the early 2010s.

He famously wore Supreme pieces to high-profile events, including the MTVU Woodie Awards and the MTV Video Music Awards in 2011.

Evolution of Supreme’s Marketing Approach

Supreme’s marketing strategy has evolved to include more diverse and unexpected collaborations.

The brand has partnered with luxury fashion houses like Louis Vuitton, creating collections that blend high-end luxury with streetwear edge.

Supreme has also collaborated with artists like KAWS and brands like Comme des Garçons, further expanding its creative reach.

Celebrity endorsements remain a key component of Supreme’s marketing strategy.

By aligning with influential figures in music, film, art, and sports, Supreme creates buzz around its products and taps into existing fan bases.


Tyler’s Influence on Streetwear Culture

Tyler, the Creator has become a trailblazing force in both music and fashion, continually pushing boundaries and redefining style norms. His impact on streetwear culture is undeniable, with his unique aesthetic influencing trends and inspiring a generation of fashion enthusiasts.

Key Moments in Tyler’s Fashion History

Tyler’s journey in fashion began with the formation of Odd Future in the early 2010s.

The collective quickly gained recognition for their distinct style, which blended LA skate culture with punk and Wu-Tang influences.

In 2011, Odd Future opened a pop-up store on Fairfax Avenue, which became a permanent fixture in the streetwear scene.

This store served as a launchpad for Tyler’s own clothing line, Golf Wang, which debuted its first lookbook, “Holiday 1991,” in December of that year.

Impact on Youth Fashion Trends

Tyler’s influence on youth fashion is significant, and many can credit him for their “Supreme thirst.”

His style has evolved from the early Odd Future days of graphic tees and five-panel caps to a more refined aesthetic that blends preppy elements with streetwear.

Tyler has encouraged experimentation with atypical clothing, bringing a touch of femininity to men’s fashion through the use of pastel colors and painted nails.

Collaborations and Personal Brands

Tyler’s collaborations have further cemented his status in the fashion world. Notable partnerships include ongoing projects with Converse, resulting in the popular Golf Le Fleur trainer.

He has also worked with luxury brands, most recently collaborating with Louis Vuitton and Pharrell Williams on a collection featuring cardigans, suits, and vibrant pastel colors.

Through Golf Wang, Tyler has created a brand that reflects his eccentric personality and artistic vision. The line is characterized by bold colors, playful patterns, and unconventional designs.

As Tyler continues to push boundaries in both music and fashion, his influence on streetwear culture shows no signs of waning.


Love Streetwear? We Empower Brands with our Creative Manufacturing Solutions

At Scrappy Apparel, we understand that streetwear is more than just clothing—it’s a form of self-expression.

To bring those bold, vibrant designs to life, it’s essential to have access to the right printing methods and materials. That’s why we offer a range of premium manufacturing solutions to meet the creative needs of every brand we work with.

When it comes to printing, we provide both screen printing and sublimation options, each tailored to different fabric types and design goals.

Screen printing, which works best on cotton fabrics, is ideal for producing clean, crisp designs in bold colors. While traditional screen printing can have limitations, simulated process screen printing allows us to print complex designs with multiple colors that wouldn’t be possible with standard screen printing.

For brands looking to cover the entire garment with vibrant, intricate designs, sublimation printing is the perfect solution. Using polyester fabrics, sublimation allows for full-coverage, all-over prints in unlimited colors. This technique is especially useful for streetwear brands aiming to make a bold statement with their apparel.

In addition to our printing capabilities, we source all the raw materials and fabrics based on what our clients envision for their collections.

Whether it’s heavyweight cotton for durability or high-performance polyester for sublimation, we ensure that every custom apparel project meets the highest standards of quality.

With Scrappy Apparel, our partners have the freedom to focus on creativity and design, knowing that we’ll handle the entire manufacturing process from start to finish.


Leverage Scrappy Apparel’s Bulk Manufacturing and Fulfillment Solutions to Scale Your Brand with Confidence

We designed our bulk apparel manufacturing and apparel fulfillment solutions with scalability in mind. You’ll never outgrow us!

Unmatched Product Range

From classic t-shirts to trendy hoodies, we’ve got your entire apparel line covered:

Comprehensive Solutions

We don’t just print—we deliver fully integrated supply chain management solutions, including the manufacturing and fulfillment services below:

Quality at Scale

Concerned about losing quality when you scale up? You won’t need to worry about that when you work with us. Our rock-solid processes and extensive resources allow us to scale up with you while maintaining the same quality and speed you expect.

Don’t Let Production Limitations Hold You Back

With Scrappy Apparel, you’re always ready to meet demand and exceed expectations. Schedule a call with us today and let’s scale your success together!


quality assurance in apparel manufacturing- blog by scrappy apparel

How to Maintain Quality Assurance in Apparel Manufacturing

Posted on

If you’re selling apparel at a premium price, your customers will expect quality.

As the saying goes, “You get what you pay for!”

So, it’s paramount to make sure your customers will be impressed by the garments they receive from your brand.

Just think about what happens after your customer places an order…

They eagerly wait for the delivery of the garment they just ordered from your brand. They’ve been excited about this piece for weeks, and the anticipation builds as they tear open the package. The unboxing moment is filled with excitement, and they pull out the garment, expecting it to feel luxurious and well-made.

This could go one of two ways, depending on the quality of the product they receive.

In the best-case scenario, the garment exceeds their expectations. The fabric feels premium, the stitching is flawless, and the fit is perfect. Their excitement turns into brand loyalty, and they can’t wait to order from you again. They might even share their experience with friends or on social media, giving your brand invaluable word-of-mouth marketing.

However, if the garment doesn’t live up to their expectations—if the fabric feels cheap, the stitching is off, or the fit is inconsistent—their excitement turns to disappointment. Instead of keeping and cherishing the item, they’re now thinking about returning it. This damages their trust in your brand—and it also incurs extra costs due to returns and lost future sales.

So, how can you ensure that every unboxing experience is a positive one for your customers? The answer lies in implementing robust quality assurance (QA) and quality control (QC) processes throughout your manufacturing.

Today, our experts at Scrappy Apparel are here to share exactly how you can do that.

Order Premium Apparel in Bulk from Scrappy Apparel


What’s the Difference Between QA and QC?

While they share the same goal of maintaining garment quality, QA and QC focus on different aspects of the production process.

Quality Assurance

QA is a preventative, process-oriented approach that focuses on setting up systems and standards to avoid defects before production even begins. It ensures that every step of the manufacturing process follows predefined protocols, reducing the chances of errors occurring during production.

Quality assurance includes:

  • Developing clear quality standards and guidelines.
  • Establishing robust production processes to ensure consistency.
  • Training employees on best practices to maintain quality.
  • Regularly auditing processes and systems for improvement.

QA is about creating a framework that guarantees consistent quality throughout the entire production cycle. 

Quality Control

QC, on the other hand, is a reactive, product-oriented approach that focuses on identifying defects in the final product. It involves inspecting garments at different stages of production to ensure they meet the quality standards set by QA.

Quality control involves:

  • Inspecting raw materials for defects before production.
  • Conducting in-process checks during manufacturing.
  • Performing final product inspections to catch any issues before shipping.
  • Identifying and addressing defects or inconsistencies in individual garments.

QC is all about checking the output—catching any mistakes or defects after production has started and ensuring that only high-quality garments reach the customer.


Establishing Quality Standards for Apparel

To ensure quality control for your apparel line, you need to establish comprehensive quality standards. These standards should cover every aspect of your products to maintain consistency and excellence.

Identifying Key Quality Metrics

Start by defining the required fabric quality, specifying the type of material, thread count, and other relevant characteristics. Set guidelines for stitching, ensuring that seams are strong, neat, and uniform across all items. Stitch consistency plays a crucial role within your line, so knowing the finer details of what enables consistency matters.

Color accuracy is another essential element. Even slight variations can significantly affect the overall look and feel of your apparel. At Scrappy Apparel, we can Pantone color match your brand colors to ensure your garment matches your guidelines.

Size consistency is equally important, with precise measurements and tolerances to guarantee that each item meets the expected fit and dimensions. Size issues are the primary reason for apparel returns, accounting for about 42% of all retail returns—according to Narvar’s 2021 State of Returns Report.

Communicating Standards to Suppliers

Once you’ve established your quality standards, it’s crucial to communicate them clearly and effectively to all parties involved in the production process. This includes manufacturers, suppliers, and your internal team.

The right manufacturing partner will not only meet your production needs but will also have their own quality control processes in place. These manufacturers understand that their reputation is tied to the quality of the products they deliver, and they take active measures to prevent defects, reduce waste, and ensure your satisfaction.


Types of Quality Control Measures Manufacturers Should Take

Is your manufacturer implementing the right QC techniques? Here are important ones to look for:

QC Checks

To ensure the highest standards, apparel manufacturers must implement rigorous quality assurance processes that maintain consistency across all products. These key steps include:

  • Material Inspection: Checking the quality of raw materials before production begins to ensure that only premium materials are used.
  • In-Process Quality Checks: Conducting regular inspections during the manufacturing process to identify and address defects early, minimizing rework and waste.
  • Final Product Inspection: Performing a thorough examination of finished garments before packaging and shipping to confirm that they meet the required standards.

Retail-Ready Standards

Manufacturers should aim for retail-quality excellence in every garment. This involves:

  • Fit and Sizing Consistency: Ensuring that all garments adhere to specified measurements, providing a reliable fit for customers.
  • Color Matching: Verifying that colors are consistent across all garments and match the approved samples, avoiding any visual discrepancies.
  • Print Quality Control: For garments with screen printing or sublimation, checking the clarity, color vibrancy, and durability of prints to guarantee long-lasting quality.

End-to-End Oversight

Quality control must extend throughout the entire production process, from sourcing to delivery. This includes:

  • Supply Chain Monitoring: Overseeing quality control from the raw material sourcing stage through to the final delivery of the finished product, ensuring consistency and reliability.
  • Vendor Quality Management: When working with multiple vendors, ensuring that all vendors meet the same high-quality standards to maintain uniformity in the final product.

Guess What? Scrappy Apparel Provides All These Quality Control Measures for Our Partners!

At Scrappy, we understand that quality is everything when it comes to building a strong, trusted brand. That’s why our approach to custom apparel manufacturing and fulfillment is designed to exceed your expectations at every turn.

Our stringent QC processes catch any imperfections before they reach your customers. Each garment undergoes thorough inspections, ensuring retail-ready excellence from fit and sizing consistency to flawless printing quality. We also provide consistency across all product lines—whether it’s t-shirts, hoodies, or hats—guaranteeing that your customers are always satisfied.

Our apparel-first, end-to-end supply chain management solutions promise quality at every stage of the process. Every product will align with your brand’s quality standards and reach your customers—on time, in perfect condition.

Fewer returns, higher satisfaction, and a stronger brand reputation are all within reach when you choose Scrappy Apparel as your manufacturing and fulfillment partner.

Ready to Begin Your Project?


Improving Shipping Times for Apparel Brands: Strategies for Faster Delivery

Posted on

Are you struggling to meet customer expectations for quick delivery?

Many fashion retailers face challenges in streamlining their supply chain and improving order processing speeds.

However, fast shipping times are paramount for maintaining customer satisfaction.

According to a survey by Voxware, 69% of consumers are less inclined to shop with a retailer if an item isn’t delivered within two days of the promised date.

Additionally, 86% of shoppers have even greater expectations for delivery times during the holiday shopping season.

The good news is that there are strategies you can implement to boost your shipping efficiency and protect your customer satisfaction rates.

Let’s explore how partnering with a 4PL provider can revolutionize your logistics operations.

By putting these strategies into action, you’ll be well on your way to faster delivery times and happier customers.

Transform Your Supply Chain with Scrappy Apparel


Analyze Current Shipping Bottlenecks

To improve your shipping times, you need to start by identifying the bottlenecks in your current processes.

This analysis will help you pinpoint areas for improvement and develop targeted strategies to enhance your apparel fulfillment operations.

Identify Slow Points in Fulfillment

To streamline your fulfillment process, you need to focus on slow-moving inventory. This refers to products that have been in stock for an extended period without selling.

These items not only take up valuable warehouse space but also lead to rising inventory costs. They tie up capital that could be used more productively.

To address this issue:

  • Monitor how long items have been in inventory, focusing on those exceeding the typical sales cycle for their category.
  • Implement an inventory management system to track inventory movements and provide actionable insights.
  • Calculate the inventory turnover ratio to identify slow-moving items by comparing the cost of goods sold to average inventory.
  • Use accurate demand forecasting to align your stock with customer demand.

Assess Carrier Performance

Evaluating your carriers’ performance is crucial for improving shipping times. By tracking key metrics, you can identify areas for improvement and make informed decisions about your shipping partners.

Key performance indicators to monitor include:

  • On-time performance (OTP): This metric is based on service level agreements (SLAs) and categorizes shipments according to delivery time. 95% or higher is considered a good OTP.
  • Average transit time: This measures the actual number of days in transit for your shipments.
  • Claim ratio: This percentage indicates the number of claims against a carrier compared to their overall shipments delivered.

To calculate these metrics:

  1. Define your time frame and criteria for on-time delivery.
  2. Use the formula: (Total On-Time Deliveries / Total Deliveries) x 100 to calculate OTP.
  3. Estimate transit times: Determine pickup and delivery locations, check carrier service maps, and consider delivery options.
  4. Calculate the claim ratio using: Total Claims / Total Shipments.

By reviewing these metrics, you can identify which carriers are performing well and which may be contributing to shipping delays.

This information will help you to optimize your carrier selection and improve overall shipping times for your apparel brand.


Improve Customer Communication

Communication is everything, especially when it comes to shipping delays. Customers want to know where their orders are at all times.

Here’s how you can give them peace of mind:

Proactive Shipping Updates

Many negative reviews result from delivery issues, especially in the fashion retail sector.

Did you know? 85% of shoppers seek out negative reviews to help them make informed buying choices, according to Neil Patel’s blog. This tendency is even more pronounced among younger consumers aged 18-29, with 91% of them doing so.

To address this, implement a system for proactive shipping updates. When delivery timelines change, promptly email customers to inform them of the delay and, if possible, provide a reason.

This transparency builds trust and reduces customer inquiries about order status.

Clear Delivery Expectations

Customers want clarity on shipping costs, delivery times, and return policies.

In fact, 45% of consumers emphasize the importance of clearly anticipated delivery times.

To meet this expectation, display accurate estimated delivery dates at checkout. This practice can nearly eliminate “Where Is My Order” (WISMO) requests, saving your customer service team valuable time.

Offer a variety of shipping options. 66% of consumers have chosen one retailer over another due to more delivery choices.

Easy Returns Process

An easy returns process is essential for customer retention.

According to the 2021 Narvar Benchmarks Report, 76% of first-time customers who had an “easy” or “very easy” returns experience would shop with the retailer again.

However, 33% of repeat customers would abandon a retailer after a “difficult” returns experience.

You always want to set clear expectations and create a seamless shopping experience that encourages customer loyalty and reduces returns.


Optimize Your Supply Chain

The faster your supply chain operates, the faster you can get your garments into customers’ hands.

Here are the key components you should focus on when optimizing your supply chain:

Build Partnerships with Strategically Placed 3PL Warehouses

Partnering with third-party logistics (3PL) providers can significantly optimize your supply chain.

3PLs offer flexible storage options with multiple warehouses in strategic locations, allowing you to optimize inventory storage based on demand and reduce shipping costs.

By leveraging their established infrastructure, you can expand your reach into new markets without significant capital investments.

Track Inventory Levels in Real-Time

Implementing real-time inventory tracking is crucial for efficient supply chain management.

With access to a fulfillment platform, you can monitor your inventory across all sales channels, preventing stockouts and excess inventory.

This visibility allows you to make informed decisions about restocking and helps streamline your overall supply chain by limiting waste and improving efficiency.

Distribute Inventory Based on Demand

To streamline your supply chain, it’s a good idea to distribute inventory based on demand.

Analyze past sales data to identify seasonal peaks and trends that affect demand. Use this information to inform your stocking decisions, ensuring you have enough garments when demand increases.

This proactive strategy helps you capitalize on popular items and avoid getting stuck with outdated stock.

Use a Multichannel Fulfillment Strategy

Adopting a multichannel fulfillment strategy can help you meet customer expectations across various sales channels.

You want to integrate inventory, orders, and fulfillment processes seamlessly across channels, including retail stores, your own website, and online marketplaces.

By implementing this strategy, you can provide a consistent customer experience and optimize your supply chain efficiency.

Outsource Fulfillment to a Specialized 4PL Partner

Partnering with a fourth-party logistics (4PL) provider can revolutionize your supply chain management.

A 4PL partner like Scrappy Apparel offers comprehensive supply chain oversight by serving as a single point of contact for all stages of the apparel production process. This includes sourcing raw materials, managing manufacturing, and overseeing warehousing and fulfillment operations.

By integrating these functions, Scrappy ensures consistent quality and efficient operations, eliminating the need for managing multiple vendors. Our scalable solutions allow brands to grow without sacrificing quality, providing reliable manufacturing and timely delivery through an extensive logistics network.

With Scrappy, you can eliminate operational headaches and cut costs on bulk orders.


Streamline Your Supply Chain with 4PL by Scrappy

At Scrappy Apparel, we understand that optimizing the supply chain is crucial for success in the apparel industry.

By partnering with us, a leading 4PL provider, you can streamline your operations and stay ahead of the competition.

Companies with top-performing supply chains experience 79% higher-than-average revenue growth in their industries, according to data from Invesp.

Our solutions go beyond traditional logistics. With our manufacturing background (and 18+ years of experience doing it), we provide specialized printing techniques and private labeling options.

We also specialize in multichannel fulfillment to a variety of final destinations. Check out our fulfillment programs below:

About Scrappy’s 3PL MGMT Program

3PL MGMT is our e-commerce focused fulfillment solution, designed specifically for the apparel industry.

Enjoy fast delivery times, reduced costs, and a seamlessly integrated supply chain, enhancing the overall experience for you and your customers. 

Our fulfillment system integrates with major e-commerce platforms like Shopify and WooCommerce, allowing for automatic order processing and real-time inventory updates.

By choosing us as your partner, you’ll elevate your entire brand experience and become our next Scrappy Success Story.

Ready to transform your supply chain? Schedule a call with us today to discover how we can help you achieve your apparel goals.


brand loyalty through premium garments

How to Build Brand Loyalty Through Premium Garments

Posted on

Have you ever wondered how top brands keep customers coming back?

The secret lies in building customer loyalty—and your garment is at the center of it.

The clothing you sell tells a story about your brand. It shapes customers’ perceptions, and it can build emotional connections with them (if your apparel is impactful enough).

Premium apparel can transform your brand’s image, minimize returns, and maximize repeat business.

Instead of producing a low-quality garment that your customer will wear once and then toss to the back of their closet, never to be seen again…

…let’s explore the power of manufacturing premium garments that will actually make your brand a household name.

But what if you want both quality and quantity? We’ll also share how Scrappy Apparel’s bulk manufacturing solutions can help you achieve both.

First, let’s dive into the meaning of a “quality” garment.

Order Premium Garments from Scrappy Apparel


Quality is More Powerful Than You Think

In our terms, a “quality garment” refers to clothing items that meet a few key criteria:

1) A+ Materials

  • Premium Fabrics: Use of durable materials that hold up well with regular wear and tear.
  • High-Grade Inks: Choosing inks that are made to last instead of fading after a few washes.

2) Skilled Craftsmanship

  • Precision Stitching: Attention to detail in seams and finishes, ensuring durability.
  • Leveraging the Right Printing Techniques: Using the process that will achieve the best outcome for the chosen fabric, ink, and design.

3) Maximum Comfort

  • Enhanced Wearability: Premium apparel prioritizes comfort by using soft, breathable materials and ergonomic designs that adapt to the wearer’s body, ensuring ease of movement and prolonged wear without discomfort.
  • Customer Satisfaction and Loyalty: Comfortable clothing enhances the overall wearing experience, leading to increased brand loyalty. Customers are more likely to repurchase and recommend apparel that feels good to wear.

Why Cutting Corners Isn’t a Good Idea

Quality clothing is a commitment to longevity.

Unlike fast fashion garments that may fall apart after a month or two, premium garments are designed to withstand the tests of time.

You’ll find that investing in high-quality apparel is worth the upfront cost—because it will pay off in the form of brand loyalty, repeat business, and word-of-mouth recommendations.

However, let’s say you don’t have an apparel brand. What if you’re a business owner, and you need to produce 1,000+ company uniforms for your team?

Quality garments are just as important for you as they are for a retail brand. You want your employees to feel comfortable and confident at work, enjoying ease of movement in their uniforms throughout the day.


Creating an Exclusive Brand Experience

To build loyalty through fashion, you need to create an exclusive brand experience. This strategy has been mastered by top streetwear brands like Supreme, BAPE, and Off-White.

  • Supreme’s success lies in its carefully crafted strategy of scarcity. Every Thursday at 11:00 am during seasonal drops, Supreme releases limited collections that often sell out quickly. This creates a sense of urgency and exclusivity, turning each drop into a coveted limited edition.
  • BAPE, founded by Nigo in 1993, pioneered the concept of artificial scarcity. In its early years, BAPE produced only 50 shirts a week, selling half and gifting the rest to influencers. This approach ensured that supply met only 10% of demand, driving up desirability.
  • Off-White, founded by the late Virgil Abloh, represents the evolving tastes of Millennials and Gen Z. According to ESW, these groups of consumers are expected to generate 50% of global luxury sales by 2025.

These brands have successfully created exclusive experiences that keep customers coming back, growing brand loyalty through premium garments.


Building an Emotional Connection

Creating an emotional connection with your customers is super important for building a sense of loyalty.

Brand storytelling helps you connect with consumers through your brand’s narrative. By sharing authentic and exciting stories, you spark the right emotions in your audience—the ones that will compel them to buy!

To create meaningful connections, be transparent about what your brand represents. Consumers want to see themselves reflected in your brand, so tell your origin story authentically.

Make your story personal by highlighting individual people or appealing to shared human experiences. Consider profiling trendsetters and visionaries in your industry to engage readers effectively.

For example:

  • Patagonia excels in brand storytelling by emphasizing people-centric stories, rather than just promoting products. The brand uses platforms like “Patagonia Stories” which feature films, articles, and podcasts about outdoor sports, activism, and environmental efforts. This content demonstrates their commitment to sustainability and attracts environmentally conscious customers.

Visual content is powerful, so incorporate video and photography into your narrative for a compelling and immersive experience.


The Role of Apparel Manufacturing in Brand Loyalty

Your goal shouldn’t be to meet your customers’ expectations… you want to exceed them.

If you’re promising excellence to your customers, your manufacturing processes have to reflect that promise.

Here are the areas of production you should focus on:

Sourcing the Best Raw Materials

The properties of your raw materials affect not only production handling but also the final product quality.

If you’re going for a premium look and feel, you’ll want to choose heavyweight fabrics that offer the level of durability and comfort you’re after.

For example:

  • Scrappy’s 92% Polyester/8% Spandex Blend is ideal for sportswear and athletic apparel. This fabric is suitable for All Over Sublimation Printing.
  • Our 100% Cotton fabric (for t-shirts only) helps produce vibrant, long-lasting prints that resist fading and maintain quality over time. This fabric is best for All Over Screen Printing.

Investing in Excellent Craftsmanship

Skilled craftsmen bring a high level of precision and attention to detail, which ensures that each garment is constructed to your standards. This reduces defects and enhances the product’s overall quality.

Craftsmanship can differentiate your brand in a competitive market. It will show that you care about your customers and you’re committed to investing in the best garments.

Prioritizing Quality Control

Quality control is fundamental in building brand reputation and customer loyalty.

We recommend implementing quality control measures throughout the production process to catch errors early on and save resources.


How Scrappy Apparel’s Bulk Manufacturing Solutions Offer You Both Quality and Quantity — No Compromises!

At Scrappy Apparel, we offer superior bulk manufacturing solutions that are designed to scale without cutting corners on quality.

Here’s why we are your ideal partner:

Screen Printing

We offer large-format screen printing services (called The Monster Print), so you can go big with your design.

We also offer specialized solutions, such as Simulated Process Screen Printing that prints photo-realistic designs with close precision.
We use soft, breathable inks that maintain quality across bulk orders, offering unique and expansive design possibilities.
By effectively leveraging economies of scale, we reduce per-unit costs for larger orders, providing a cost-effective solution without compromising on quality.
High-end materials and retail-soft inks ensure each garment is not only visually appealing but also comfortable, maintaining high standards even in large production runs.

Sublimation

Our sublimation process embeds dye into fabric fibers, creating prints that resist fading, cracking, and peeling.
Offering 360° all-over designs, sublimation transforms garments into wearable art without limits on creativity or quality.
Our efficient processes guarantee quick turnaround times, fulfilling high-volume orders without delays.

Ready to Begin Your Project?

Our screen printing and sublimation services offer high-quality, cost-effective solutions for brands looking to produce large volumes of apparel.

Choose Scrappy Apparel to ensure your bulk manufacturing needs are met with excellence and efficiency.


streamline your apparel supply chain

Streamline Your Apparel Supply Chain: The Benefits of 4PL by Scrappy

Posted on

In the apparel industry, having a great design is only half the battle. You also need to have a foolproof process to get your garments into customers’ hands smoothly.

According to Invesp, 79% of companies with top-performing supply chains see higher-than-average revenue growth in their industries. Businesses with optimized supply chains also benefit from 15% lower costs, less than half the inventory holdings, and three times faster cash-to-cash cycles.

This all sounds great in theory, but what if managing your supply chain feels like a constant struggle? You’re not the only brand in that boat.

If you’re currently coordinating with 3PL partners, juggling vendor relationships, and trying to make every piece of your supply chain work together, it can feel like a lot of work… because it is!

That’s why 4PL logistics solutions were developed.

The pressure to streamline operations, cut costs, and maintain 5-star quality is intense—especially in the apparel industry.

But imagine having one expert partner who handles every aspect of your supply chain—from sourcing raw materials to delivering the final product to your customer’s door. 

That’s the power of 4PL. Unlike traditional 3PL services, which focus on specific logistics functions, 4PL takes a big-picture approach—so you can manage your supply chain with precision at every step.

Today, we’re here to give you a clear understanding of how 4PL can help you build a more scalable, efficient, and responsive supply chain for your apparel operations. 

4PL by Scrappy is our proprietary approach to logistics—it’s an apparel-first solution, which means it’s designed to meet the needs of the clothing industry. 

At Scrappy Apparel, we’ve spent 18+ years perfecting our own solutions for brands like yours, and we’re ready to share our insights with you.

Learn About 4PL by Scrappy


What “4PL” Means in Apparel Supply Chain Management

A 4PL solution acts as the central hub for your apparel operations, managing all the moving parts, including multiple 3PL providers and other partners.

The goal is to deliver a seamless and optimized supply chain.

This is great news for you because you won’t have to spend your time making multiple calls a day and managing all your vendors yourself. 

Instead, your 4PL partner will become your single point of contact. Unlike traditional 3PLs that may own and operate warehouses or fleets, 4PLs don’t tie themselves down with physical assets.

Instead, they focus on orchestrating every aspect of your supply chain, offering you flexibility, scalability, and the expertise needed to keep your apparel business ahead of the competition.

How 4PL Differs from 3PL

The main difference between 3PL and 4PL lies in the level of involvement and responsibility:

  • Scope of services: 3PLs focus on specific logistics functions, while 4PLs manage the entire supply chain process.
  • Asset ownership: 3PLs typically own warehouses and sometimes trucking fleets, whereas 4PLs are often non-asset-based.
  • Strategic involvement: 4PLs offer high-level logistics management and strategic planning, going beyond the day-to-day operations handled by 3PLs.
  • Client relationship: 4PLs have a deeper, more collaborative relationship with clients. They need greater insight into your operations to make sure their solutions are aligned with your strategy.

Key Components of 4PL Services

4PL providers offer a range of services to help streamline your apparel supply chain. These include, but are not limited to:

  • Transportation management
  • Warehouse management
  • Inventory control
  • Shipping coordination
  • E-commerce integration
  • Strategic planning and consultancy

With a 4PL partner, you can gain a “control tower” view of your supply chain, allowing for better decision-making and improved efficiency in your apparel business.

4PL by Scrappy has an even more extensive set of services, which is part of what makes us different from other 4PL providers. 


How 4PL by Scrappy Transforms Your Supply Chain

Interested to know how 4PL by Scrappy works? Here’s an overview of each piece of our program:

Manufacturing

Our solutions go beyond logistics. In fact, they began with manufacturing. Back in 2006, we began as a screen printing company, and then expanded our printing services over the years. 

Now, we’re capable of producing runs of thousands of garments at once with our manufacturing resources. We offer highly specialized printing techniques, such as simulated process screen printing and all-over sublimation printing. You can also private label your garments with us.

Our supply chain consists of both domestic and international suppliers, vendors, and manufacturers. We coordinate the production of our clients’ garments with our trusted partners.

Once the garments are produced, we’ll either ship them to our 3PL warehouses, or we’ll send them directly to the client for them to store on their own.

Logistics

We have specialized logistics programs for e-commerce, retail, tour merch, and limited edition drops.

Because we also offer manufacturing solutions, we can make sure your garments move from production to their final destination with maximum efficiency and minimal hassle.

Here’s how we make it happen:

  • Centralized coordination: We take charge to coordinate with multiple 3PL providers. We handle both transportation management and warehouse operations, so your supply chain runs smoothly without any bottlenecks.
  • Specialized logistics strategy: With our in-depth understanding of the apparel industry, we’ve developed a multichannel fulfillment strategy that’s tailored to meet the unique needs of clothing brands. We specialize in coordinating shipments to multiple final destinations with ease, whether it’s shipping directly to customers, distributing to retail stores, or handling complex B2B orders.
  • Unlimited scalability: Whether you’re expanding into new markets, launching a new product line, or simply experiencing a surge in demand, Scrappy Apparel’s 4PL solutions are designed to scale effortlessly with your operations. We manage everything from high-volume manufacturing to complex logistics, ensuring that your supply chain is always ready to meet your brand’s demands.
  • Data-driven insights: We analyze your supply chain data to identify opportunities for improvement and cost savings. This includes optimizing inventory levels, improving order fulfillment processes, and reducing transportation costs.

About Our Tour Merch Fulfillment Program

As we mentioned, we can coordinate deliveries to many final destinations—including tour stops.

No more delayed or lost merchandise.

No more tracking shipments from multiple providers.

No more logistics stress.

When you partner with Scrappy Apparel, you’re teaming up with logistics experts who genuinely care about your success. 

We go the extra mile to ensure your merchandise program runs like clockwork, so you never have to worry about missing out on sales or disappointing your fans. Here’s how:

  • Reliable inventory management: With our advanced network management system, you’ll have real-time access to your inventory levels, giving you full control over your stock at every stop on your tour.
  • Affordable and secure storage: We offer cost-effective monthly warehousing and storage options, ensuring that your merchandise is always secure, organized, and ready to go.
  • Swift order fulfillment: We know that speed is crucial when you’re on tour. Our quick and efficient order fulfillment guarantees that your merch arrives on time, keeping your fans happy and your sales flowing smoothly.
  • Bundling and cost savings: Our merchandise bundling services not only help you create enticing offers for your fans but also cut down on picking and packing fees, saving you money on every order.

Choose 4PL by Scrappy to Simplify Your Logistics for Good!


r/streetwear

The r/streetwear Magazine: A Redditor Takes the Popular Subreddit Offline

Posted on

You know what they say… there’s a subreddit for everything!

r/streetwear is the digital hub for streetwear enthusiasts to share their outfits of the day, discuss trends, and connect with like-minded individuals.

This vibrant online community, known for its discussions around street fashion, actually sparked a unique project that bridges the gap between digital and print media.

Redditor Dan Hart-Davies took the bold step of bringing the essence of this popular subreddit into the physical realm.

The r/streetwear Magazine set out to make waves in the fashion industry by showcasing the best of what the subreddit had to offer.

The publication was content-rich, including:

  • Lookbooks that highlighted various users’ streetwear outfits
  • Insightful editorials on influential brands like Supreme
  • Interviews with prominent streetwear influencers

But how did this unconventional project come to life? Our experts are here to share the inside scoop.

Order Luxury-Level Apparel in Bulk from Scrappy Apparel


The Rise of r/streetwear

Today, r/streetwear boasts a massive community of 4.6 million members. Posts showcase their latest outfits, discuss trends, and engage in streetwear culture.

Reddit Stats That May Surprise You

Don’t know what Reddit is or why it’s relevant? We’ll give you the lowdown on this popular social media platform.

Reddit is a social news aggregation, web content rating, and discussion website where registered members can:

  • Submit content
  • Engage in discussions
  • Vote on posts across a vast array of topics within various communities known as subreddits

However, there is more to this platform than meets the eye.

Let these recent stats from Social Media Today speak for themselves:

  • Reddit reached 82.7 million daily active users in Q1 2024. This represents a 37% increase in daily active users year-over-year.
  • Reddit generated $243 million in revenue for Q1 2024.
  • Total revenue increased by 48% year-over-year.
  • Ads revenue grew by 39% year-over-year.

As you can see, Reddit is a prominent player in the social media sphere, and its growth shows no signs of slowing down.

Subreddit Growth and Popularity

r/streetwear’s rapid growth is evident, with yearly increases of 306,000 members, representing a 7.1% growth rate. It’s clear that this subreddit is well-established and provides value to its members.

r/streetwear has had a significant impact on urban fashion, reflecting the spirit of the streets and drawing inspiration from hip-hop, video games, and youth culture.

The platform encourages active participation through posting, discussing, and voting, fostering strong community ties.


From Digital to Print: The r/streetwear Magazine Concept

Dan Hart-Davies, a third-year graphic design student, conceptualized a physical magazine inspired by the r/streetwear subreddit as part of a university project. This project aimed to explore the relationship between digital and print media, bringing the vibrant online community into a tangible format.

You can view images of the physical copy on Issuu.

Creation Process

Hart-Davies combined his love for editorial and publication design with the digital aesthetic of r/streetwear. According to HypeBeast, the project initially resulted in three copies, but due to an overwhelming community response, Hart-Davies decided to produce a full run for general sale.

Guidance from Alec Dudson, Editor-in-Chief of Intern Magazine, helped transform the university project into an actual publication.

Inside the Magazine

The r/streetwear Magazine was a curated showcase, with 100% original content created specifically for the magazine.

Hart-Davies handpicked some of the most popular and influential users from the subreddit, showcasing their style. He also interviewed them to provide readers with a comprehensive view of the streetwear world.

Here’s a look at a few of the pages:

At Scrappy Apparel, we love to see unconventional projects come to life, especially when they involve innovative fashion. The r/streetwear Magazine is a prime example of how the digital world can intertwine with traditional media to create something truly unique and captivating.


Achieve the Streetwear Aesthetic with Scrappy’s All Over T-Shirt Screen Printing Solutions

Scrappy Apparel offers cutting-edge screen printing solutions to help our partners create eye-catching streetwear-inspired designs.

Here’s why you should choose Scrappy:

Premium Quality with 260 GSM Heavyweight Fabric

In the streetwear scene, quality is everything.

The premium look and feel is part of what makes streetwear… well, streetwear.

Scrappy’s 260 GSM Heavyweight Fabric ensures maximum durability and warmth. It can provide comfort in demanding conditions and cooler climates. This is the type of fabric we recommend for streetwear because it gives each garment an “expensive” look that can help you charge more for your apparel.

Go Big with a Maximum Print Size of 48″ x 48″

Scrappy offers an astonishing maximum print size of 48″ x 48″ inches, perfect for creating oversized, bold designs that are often seen in streetwear fashion.

Our state-of-the-art screen printing equipment ensures crisp and detailed prints that will make your designs stand out.

Photorealistic Designs with a High Color Count

Traditional screen printing is notorious for its color limitations.

However, at Scrappy Apparel, we believe you shouldn’t have to put limits on your creativity.

With the ability to print up to 16 colors, Scrappy can reproduce photorealistic images using simulated process printing. This versatility enables the creation of simple two-color designs or detailed, full-color images that stand out in the streetwear scene.


Scale Your Brand with Scrappy Apparel

At Scrappy Apparel, we recognize that scaling your brand calls for more than just quality manufacturing.

There are great print shops and even online custom apparel companies out there. However, they often fall short when it comes to their fulfillment processes, especially when dealing with large orders.

As a 4PL solution, we offer apparel-first supply chain management that provides unlimited scalability to meet your growing needs. Our end-to-end manufacturing and fulfillment services eliminate the complications of juggling multiple vendors, ensuring a seamless experience from start to finish.

With the ability to produce thousands of garments at a time, we deliver premium apparel on a large scale without compromising on standards.

Our 3PL MGMT program is our e-commerce-focused fulfillment program that empowers apparel brands to scale without worrying about the logistics of production, inventory management, and shipping. We’ve optimized our processes to fulfill orders to multiple final destinations with ease and agility.

Ready to Simplify Apparel Manufacturing and Fulfillment for Your Brand?

Speak with our experts today, and we’ll guide you through the process of scaling your brand with Scrappy Apparel’s solutions.