It’s no secret that AI is a hot topic right now.

For example, ChatGPT, a groundbreaking AI-powered language model, has emerged as a game-changer across diverse industries. Whether it’s aiding in customer service, assisting with research, or even serving as a creative collaborator, ChatGPT stands at the forefront of AI innovation, ready to shape the future of many fields—including apparel!

If you thought AI didn’t serve a purpose in the fashion industry, think again. Your customers are using tools like ChatGPT to help them get dressed, and there are countless use cases for AI in apparel businesses.

Today, we’re going to take a look at this AI + apparel crossover and how you can benefit from the latest advancements in technology. Ready to be impressed?


@justbecauseitspretty @stevemadden ballet flats styled by CHAT GBT and I’m obsessed with the final result 🤯🤯 #stevemaddenshoes #SMSQUAD #SM #stevemadden #balletflatoutfits #stylingballetflats #chatgbt #chatgbthacks ♬ original sound – Rachel Schwab 💖

TikTok influencer @justbecauseitspretty documented her experience of asking ChatGPT how to style a pair of ballet flats.

Did You Know ChatGPT Can Serve as a Personal Stylist?

People are now turning to AI-powered chatbots, like ChatGPT, for their fashion fix.

Scrolling through TikTok, you’ll stumble upon captivating videos of individuals soliciting style advice from none other than ChatGPT.

They pose questions like, “How should I style this vibrant jumpsuit?” or “ChatGPT, can you help me find the perfect shoes for this floral dress?”

Interestingly enough, ChatGPT rises to the challenge with unparalleled expertise. It provides tailored fashion recommendations, drawing from its vast knowledge base.


3 Ways Apparel Entrepreneurs Can Use AI

Aside from asking ChatGPT what you should wear today, you can also use AI tools to grow your apparel business. We’re in the middle of an AI revolution, and new tools enter the market all the time.

Here are some examples of ways AI can help your apparel business:

1. Demand Forecasting

You can use AI algorithms to crunch numbers and analyze historical sales data, market trends, and all sorts of relevant factors. This helps you predict the demand for different apparel products and optimize your inventory management and production planning. No more guesswork, just smart data-driven decisions.

2. Personalized Recommendations

AI-powered recommendation systems can dig deep into customer preferences, purchase history, and browsing behavior. With all that info, the technology can provide personalized product recommendations to your customers. This will enhance customer engagement and boost your sales conversion rates.

3. Customer Sentiment Analysis

It’s time to tap into the power of language. With NLP algorithms, you can dive deep into customer reviews, social media comments, and feedback.

By analyzing all that data, you can identify areas for improvement and make data-driven decisions that lead to enhanced customer satisfaction.

Read more about the best AI tools for fashion in 2023.


Unlock Limitless Creativity and Streamline Operations with Scrappy Apparel

You might be wondering, “What makes Scrappy different from local print shops and other apparel manufacturers out there?”

The answer is a lot!

We pride ourselves on our:

Innovative Apparel Solutions

From Retail Ready Screen Printing to All Over Sublimation Printing, we have the knowledge and expertise to help you choose the right services for your project. We can print up to 16 colors, allowing you to achieve stunning visual effects and design complexity.

Our large design size capability of up to 17″ x 22″ ensures that your prints are impactful. Say goodbye to the limitations of local print shops and embrace the expansive possibilities that our Retail Ready Screen Printing offers.

All Over Sublimation Printing is a game-changing technique that works great for corporate apparel. We’ll help you reinforce your brand identity and make a bold statement with attention-grabbing designs that leave a lasting impression.

Unmatched Product Quality

Durability and longevity are of utmost importance to us. We offer no-feel inks and discharge ink, ensuring a soft and comfortable feel while preventing cracking or peeling over time. You can trust that our prints will maintain their vibrancy and quality even after multiple wash cycles.

Interested in All Over Sublimation Printing? For that service, we offer both fashion and sport blends to cater to your specific needs. Our fashion fabric, a blend of 98% polyester and 2% spandex, provides a comfortable and flexible fit.

For activewear, our sport fabric is the ideal choice. It’s a blend of 92% polyester and 8% spandex. This durable blend offers performance-enhancing qualities, providing comfort, flexibility, and breathability for athletes and active individuals.

Brand Building Process (BBP)

With over 16 years of experience in the apparel industry, we’ve perfected our proprietary Brand Building Process (BBP) to simplify apparel manufacturing for you so you can get the garments you need without any hassle or stress.

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Get Your Quote

Our “Get Your Quote” process lets you quickly submit your project details and receive a detailed estimate within 24 business hours.

scrappy sales rep

Connect with your Scrappy Sales Rep

Once you receive your quote, you will be connected with a dedicated Scrappy sales representative. This professional will guide you through the process, answer any questions you may have, and assist you in finalizing the project details.

pre-production layouts

Approve Your Pre-Production Layout(s)

You will receive pre-production layouts that allow you to review and approve important aspects such as print size, location, private labeling, and more. This step ensures that your expectations align with the final product, giving you confidence in the outcome.

sit back and relax

Sit Back And Relax

Our commitment to punctuality guarantees that your order will be delivered early or on time—never, ever late! As an added bonus, Scrappy Apparel offers free ground shipping directly to your doorstep.

Scalability and 3PL Program

When you work with Scrappy, you can be as hands-off as you want to be. Our 3PL program lets you delegate inventory management and fulfillment to our team. We’ll streamline operations for you and provide your customers with a 5-star experience at every touchpoint.

Our fulfillment services can be customized to meet your requirements. If you have a retailer that asks for the garments to be prepared and packaged a specific way, we can do that on our end to save you time and resources.

Learn more about how to scale your business with our high-volume apparel solutions.


Ready to Take Your Brand to New Heights with Scrappy Apparel?

We’re excited to help you manufacture and sell out your next garment.

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