Branding Archives - Scrappy Apparel

Posted in Branding

September 8, 2022

How Marvel Became a Super Brand

When you think of the Marvel Universe, what superheroes come to mind? If you said Batman and Superman, that’s DC. Do your superhero research! If you know your superheroes or if you’re just a fan of pop culture, you might think of Iron Man, Captain America, or Spider-Man. The point...

5 Genius Ways to Use Customer Feedback to Attract More Buyers

Posted in Apparel, Branding

by Samantha Warren

April 20, 2022

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5 Genius Ways to Use Customer Feedback to Attract More Buyers

If you have a custom apparel brand, you probably already know that customer feedback is a goldmine—but are you using it to guide your marketing strategy? The best marketing campaigns hit close to home, and that's why you should be using feedback from your customers to craft more personalized messaging...

This 15-Minute Pinterest Strategy Will Explode Your Custom Apparel Sales!

Posted in Branding

by Samantha Warren

April 6, 2022

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This 15-Minute Pinterest Strategy Will Explode Your Custom Apparel Sales!

If you’re sick and tired of being a slave to social media, wasting hours of your time posting and engaging in the hopes of seeing an uptick in sales… …we have great news for you. Unlike Instagram and TikTok, Pinterest is a platform that can yield amazing results with a...

Perceived Value: How to Charge More for Your Custom Apparel

Posted in Apparel, Branding

by Samantha Warren

March 23, 2022

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Perceived Value: How to Charge More for Your Custom Apparel

Here’s a fun fact for you: Supreme began as a small skateboarding shop that no one had heard of before. Today, it is one of the most popular apparel brands in the world. (And let’s be real, it’s more than just an apparel brand—it’s a lifestyle movement.) So, how did...

How to Create Seamless Patterns in a Snap

Posted in Apparel, Screen Printing, Sublimation Printing, Branding

by Samantha Warren

March 10, 2022

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How to Create Seamless Patterns in a Snap

No, you’re not seeing double. You’re just looking at a seamless pattern. If you want your custom apparel to look pro AF, you’ll want to master the art of creating these fun arrangements. A pattern can be used as a statement in an apparel design, or it can simply provide...

Posted in Apparel, Branding

by Samantha Warren

March 9, 2022

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How to Turn New Customers Into Raving Fans of Your Brand

The verdict is in: customer retention saves you money. In fact, acquiring a new customer can be seven times more expensive than continuing to sell to the customers you already have. Chip Bell, a customer service expert and prolific writer, once said: “Loyal customers—they don't just come back. They don't...

How To “WOW” Your Team With Company Swag They Actually Want To Wear

Posted in Apparel, Branding

by Samantha Warren

March 4, 2022

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How To “WOW” Your Team With Company Swag They Actually Want To Wear

When companies create custom apparel for their employees, there are two drastically different scenarios we often see: Result #1: The new t-shirt becomes the unofficial work uniform because everyone on the team is so in love with it. They are in awe over the design, the fit, the fabric… their...

Spring 2022 Custom Apparel Trends To Pay Attention To

Posted in Apparel, Branding

by Samantha Warren

March 1, 2022

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Spring 2022 Custom Apparel Trends To Pay Attention To

Imagine you're in a time machine that takes you back to 2005. What do you see? Low rise jeans everywhere. (An unfortunate time, indeed.) Now, warp to a few years later and place yourself in a county fair. Two words: Airbrushed shirts. With swirling names, bright colors, and graffiti-inspired designs....

13 Celebrity T-Shirt Designs to Inspire Your Custom Apparel

Posted in Apparel, Branding

by Samantha Warren

February 25, 2022

No Comments

13 Celebrity T-Shirt Designs to Inspire Your Custom Apparel

Leonardo da Vinci was on to something when he said, “Simplicity is the ultimate sophistication.” Our buddy Leo’s claim might be centuries old, but it still rings true today with the graphic t-shirt trend that is prevalent in both casual attire and higher-end looks. T-shirts are universal. You could score...

3 Tools to Make Color Theory Easier Than Rocket Science

Posted in Apparel, Branding

by Samantha Warren

February 23, 2022

No Comments

3 Tools to Make Color Theory Easier Than Rocket Science

Let’s dig deep into your memories for a minute. Do you remember learning about color theory and complementary colors in your 1st grade class? Maybe it’s easier to recall the color wheel (a.k.a. the little circular chart that showed us which colors looked good together and which ones clashed). There’s...

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How Marvel Became a Super Brand

5 Genius Ways to Use Customer Feedback to Attract More Buyers

This 15-Minute Pinterest Strategy Will Explode Your Custom Apparel Sales!

Perceived Value: How to Charge More for Your Custom Apparel

How to Create Seamless Patterns in a Snap

How to Turn New Customers Into Raving Fans of Your Brand

How To “WOW” Your Team With Company Swag They Actually Want To Wear

Spring 2022 Custom Apparel Trends To Pay Attention To

13 Celebrity T-Shirt Designs to Inspire Your Custom Apparel

3 Tools to Make Color Theory Easier Than Rocket Science

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